Just over a year old, Bustle is the women’s lifestyle website that blends hard news with stories about the injustice of Orange Is the New Black’s Emmy snub. The site publishes about 150 stories a day, from listicles to personal essays, with the intention of fostering a “positive and inclusive website for women,” says features editor, Rachel Krantz.
Bustle is actively recruiting journalists, essayists and photographers to join its roster of contributors — especially those who fall into its demographic of 18 to 34 year olds (including recent grads). Editors encourage writers to submit hyperlocal and hyperspecific content that share well on social media. However, as always, it’s important to keep in mind the tone of website. Krantz explains:
A lot of websites might have that feminist perspective, but it might not inform every piece. But we draw the line. We’re not going to do weight-loss content or ads around it, even though that content tends to do very well.
For more information on what to pitch to get the editors’ attention, read: How To Pitch: Bustle.
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