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Storytelling Conference May Have Tips for Digital Pubs

11Interested in how storytelling will continue to take shape online? An upcoming event in New York City called The Future of Storytelling (FoST) Summit is inviting media and technology professionals to gather and learn about innovative ways that stories are being told.

Guests include Ze Frank, president of BuzzFeed Motion Pictures, as well as BuzzFeed’s Jonah Peretti, and Webby Award founder Tiffany Shlain.

The series of workshops and master classes is geared toward filmmakers, communications officers and media members, though I can see how learning about what’s on the cutting edge of “storytelling” — in terms of methods, current trends, and future outlooks — could be extremely useful for product developers, digital editors, and analytics folks at news organizations. With consumption on mobile devices rising exponentially, presenting information and stories in a functional yet efficient way is any media person’s challenge. Apps, data visualizations, video, longform text, infographics, aggregated content — what’s the right way to go?

The FoST event may just have a few answers. FoST is invite-only, but you can follow the discussion on Twitter during the Oct. 1-2 conference here, using the hashtag #FoST.

Mediabistro Course

Travel Writing

Travel WritingStarting November 4, learn how to turn your travel stories into published essays and articles! Taught by an experienced travel writing contributor, Jimmy Im will teach you how to explore the different travel niches and decide which platform is best for you, write engaging pitch letters, and develop a better understanding of the travel industry. Register now!

Matter 3: Big Ideas for Media Focused on ‘Real People’

Last week, Matter’s third round of start-ups demoed their products in New York City. Two were particularly interesting for journos and publishing outlets. First, there’s Stringr, a platform for licensing freelance video content. News organizations can put out a call for content, what kind of shots they need, of what, how long, all of that good stuff. If it’s breaking news, videographers with the app can run out and shoot it. The goal, according to CEO and co-founder Lindsay Stewart, is not only to get the news org the content within an hour, but also pay the freelancer right away.

Organizations pay Stringr, they take a cut, and process payment for the videographer. Another good feature is that it’s not just for breaking news, but also evergreen content for media organizations to browse and use. It’s a much better system than the current one. Right now, they’re live in San Diego, which is kind of a bummer if you’re anywhere else. Stewart says they originally planned to stay out West and push out but that because of the Matter program and contacts, they’ve been talking to newsrooms elsewhere and “are having as many conversations as we can” and might be open to reevaluating their original plan. Here’s hoping.

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How Newsrooms Can Cash In Through Events, According to the American Press Institute

eventsrevenueAs many struggling newsrooms — or publications who are at least in a stage of transition — keep thinking of ways to diversify their revenue streams, live events have become a welcome addition to the frameworks of many media companies.

When done right, event production can be a fantastic way to increase audience engagement with current readers, attract and inform new readers and promote the mission and vision of your publication.

And thanks to a recently-published “Strategy Study” produced by the American Press Institute (API), newsroom leaders now have another resource to refer to when pursuing event production.

Using the nonprofit, nonpartisan digitally-native publication The Texas Tribune as inspiration for a successful revenue model (in 2013, the Trib generated more than $1 million from events), the API spent eight months interviewing 19 publishers about how they made journalism events a sustainable, vital asset to their organizations, and to the community around them.

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Come to Our Media Intern Party in New York!

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Calling all media interns! Come network with other interns to swap stories, make new connections and get advice on finding your next job! The party will be held next Tuesday, August 12, from 6:30 p.m. to 8:30 p.m. at Turtle Bay in New York. Your hosts for the evening will be Mediabistro’s managing editor Valerie Berrios and senior education manager Sandra Reitman.

We’ll have drink specials, complimentary appetizers and a chance to win a free Mediabistro course!

You can register for the party here. We hope to see you there!

Join Us Tomorrow for a Career Lunch Hangout with a Freelance Pro!

Career-lunch-articleIt’s time for another Career Lunch! Tune in tomorrow at 1 p.m. ET as Mediabistro managing editor Valerie Berrios and MediaJobsDaily editor and career expert Vicki Salemi host a Google+ Hangout with Kim Taylor, a veteran freelance copywriter and Mediabistro instructor.

Taylor has worked with brands like David Levy, Brand Jam and American Express Platinum Travel. She’ll share her best tips on all things freelance, including how to best manage your time, land new clients and even pursue a passion project on the side.

Join the conversation with your questions and comments on TwitterFacebook or Google+ with the hashtag #mbhangouts.

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