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Snowed In? Read, Watch NYT‘s Avalanche Multimedia Package

On this holiday week, I’m out of town but still couldn’t escape the blizzard conditions blanketing the Midwest and much of the rest of the country. So I’m settling in with a story and amazing piece of multimedia from the New York Times that I bookmarked last week. It’s an absolutely beautiful and breathtaking tale of an avalanche in Washington state, both the events leading up to and the people involved in the event in the moments before, during and following the event. The reporting, the writing, the photography, the videography, the audio, the use of animations and maps, and the overall story design… everything comes together into one of the single best pieces of multimedia content I’ve ever seen. This story is what multimedia packages ought to aspire to be.

NYT Snow Fall intro

So if you’re like me, home from the office and snowed in for the day, take a half hour (or more) to browse through the beautiful and thrilling story, “Snow Fall: The Avalanche at Tunnel Creek.” It’s a great read and a great example of how old-school reporting and storytelling play perfectly with new media tools to take a story from good to great and tell it in a way online the Internet could allow.

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