This week, StoryBy officially launched as the first peer-generated, crowd-sourced, forum-based “magazine” that also aims to share its revenue with contributors.
The platform was spawned out of frustration with what CEO Olavi Toivainen calls “old style” forums: hard to search, difficult to follow and to contribute to. StoryBy is focused on making reading an immersive experience, which will benefit users and brands. Organized by topics, or what they call “zones,” users can write their own articles. Right now, lifestyle topics like home, travel, and entertainment populate the site.
In addition to creatine a reading experience using an algorithm that ranks entries by popularity, Toivainen is focused on making the site easy to use and personalizing the experience. “The ranking order is driving the experience,” Toivainen says.
For readers, there’s no obligatory log-in, so you can create your adventure within the site without the algorithm. Contributors do need to log in. But once you write an article on a topic, that’s it. Their platform categorizes and tags it for you. Like Quora, StoryBy is founded on the belief that everyone is an expert on something. Read more