GalleyCat FishbowlNY FishbowlDC UnBeige MediaJobsDaily SocialTimes AllFacebook AllTwitter LostRemote TVNewser TVSpy AgencySpy PRNewser

Posts Tagged ‘email’

Should We Be Nicer to PR People?

newsweek_premailsThis week, Newsweek published the diary of a journalist who read and replied to every PR email that came through his inbox for a week.  I clicked on that headline like the sucker I am, though I am usually against* “I Did X For A Week” pieces that seem to be coming more and more popular. From talking to strangers to doing your kids homework, they usually scroll a few digital pages (click! click!), are formatted journal-style to make them easy to read, and often include just the right amount of snark and existential anxiety that make them easy to finish, comment on, and share. They’re digital publishing stunts.

But, anyway, could you imagine replying to every PR email you received?

I’m just a lowly blogger. I don’t know that it would actually set me two or three hours behind each day to answer all the emails and invites I get. Maybe half of an hour. But I still get a lot of them, and usually ones that make no sense to me. Why is it that so many PR emails are so wrong?

Assumption 1) Because PR is actually a skill that too many people think they have. And too many startups or party planners or grad students with a cool Kickstarter idea are just hijacking friends or broke college grads to do it. Sometimes even when a pitch is just remotely related to something I write about, if it’s well done, I’ll consider it for a minute. Good PR is sort of like porn, hard to define, but you know it when you see it.

Read more

Mediabistro Course

Travel Writing

Travel WritingStarting September 23, learn how to turn your travel stories into published essays and articles! Taught by a former Vanity Fair staff writer, James Sturz will teach you how to report, interview, and find sources, discover story ideas and pitch them successfully, and understand what travel editors look for in a story. Register now!

Baby Steps: A Starter Guide to Encrypting Your Email

If you aren’t thinking about privacy or ‘magical immunity juice’ these days, you should be. And you should be encrypting your emails. Not the letters home or weekend plans (although that might be useful, too), but the important stuff. Professionally, that means your communication with sources. Knowing how to encrypt your correspondence means being serious about what you do.

Don’t think so? Listen to this segment from NPR’s On the Media about how Glenn Greenwald almost didn’t get to talk to Edward Snowden because he couldn’t be bothered with security details. You want to be a rockstar? Get technical. 

There are lots of resources out there to get you started, but you should commence with this handy how-to by Alan Henry over at Lifehacker. Don’t get bogged down by all the acronyms — PGP, GPG, WTF? — just download the plug-ins and get started.  I asked him a few questions via email this week to help explain some of the kinks I was running into as a lay(wo)man. 

Some things to remember:  Read more

Reach News Junkies on the Second Screen

A tablet device with a user's index finger resting on the touchscreen.

Today’s viewers aren’t just watching TV as a solitary experience. Whether it’s the iPad, an Android tablet, or even the new Kindle Fire, tablet devices are quickly becoming an integral part of television viewing. Or as Nielsen puts it, cross platform is the new norm. 40% of tablet (and smartphone) owners in the U.S. used their devices daily while watching television, which creates a prime opportunity for news stations and news programs to reach a captive audience.

We’ve talked before about a few tips to define your newsroom’s mobile presence, but let’s look a little closer at a few more ways news organizations can help reach news junkies on that second screen.

Read more

How News Organizations Can Cut Down On The Email Overload

If your newsroom is anything like mine or others that I’ve seen — you get emails, and lots of them. When I first started working at a newspaper, I opened my email account to find a few thousand waiting for me. Since then, it’s been a constant stream, and it’s no wonder; there’s lots of communication that needs to happen to put a paper out every day and a website out every second.

Email is easy — everyone can access it and hopefully by now everyone knows how to use it, but from an efficiency standpoint, email is a drag. There are better tools out there that can help take you document and communicate better. Read more