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Posts Tagged ‘ibooks’

With iBooks 2 And iBooks Author, E-Book Publishing For The Masses

E-Books that originate in newsrooms are an increasingly common phenomenon. The Washington Post and POLITICO, to name two publishers, have both gotten into that business lately, and have had success with porting their work to the longform platform.

Apple’s recent introduction of iBooks 2 and iBooks Author brings the ability for much smaller newsrooms with limited budgets to create and sell e-books for iOS devices. And these are not just any e-books: these are interactive e-books that gives you the ability to embed videos, photo galleries, quizzes and interactive images. Read more

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Lauren Berger Writes New Book for Young People Entering "Real World"

Lauren Berger Welcome to the Real WorldCareer Expert, Lauren Berger, releases her second book, Welcome to the Real World: Finding Your Place, Perfecting Your Work, and Turning Your Job Into Your Dream Career (Harper Business), on April 22nd. In this book, Berger shares everything she wishes someone told her after graduation. Her book is the essential guide to anyone starting their first, second, or third job. She encourages readers to be fearless, step outside of their comfort zones, and go after what they want.

Apple Newsstand Already Increasing Sales For Digital Publishers

Apple’s newest operating system, iOS 5, was released just last week, but digital publishers are already seeing a dramatic uptick in sales. This increase is thanks to Apple Newsstand, a new feature similar to iBooks that aggregates magazine and newspaper app subscriptions into one easy to use destination. As Apple writes, “New purchases go directly to your Newsstand folder. Then, as new issues become available, Newsstand automatically updates them in the background — complete with the latest covers. It’s kind of like having the paper delivered to your front door. Only better.”

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