Posts Tagged ‘Kara Swisher’
If I were friends with Ezra Klein, I would tell him to keep his chin up this week. As you might have read, he’s leaving the Post and Wonkblog, effective immediately, to start his own media venture, after the Post decided they wouldn’t be interested in investing a reported $10 million and hiring three dozen people to help him do it.
The general consensus is that Klein is going to need more luck than funding to make this work.
It’s not going to be easy — as many have pointed out — relying on advertising and his brand won’t be enough. John McDermott over at Digiday points out that Re/Code’s Kara Swisher and Walt Mossberg need to charge thousands of dollars for conference tickets to make it work, Grantland has ESPN’s big name to draw national brands, Glenn Greenwald has a billionaire backer and Andrew Sullivan is, well, Andrew Sullivan. Read more
The news and review site is the first project of Revere Digital, founded by Swisher and Mossberg. Along with launching the site, they’ve also opened registration for their Code Conference in May. According to their release, Swisher and Mossberg hold controlling interest in Revere, but NBCUniversal News Group and Windsor Media are investors. They write:
Revere and the News Group will be each others’ close media partners, for example, featuring our top-notch journalism on each of our platforms, including websites and TV networks such as NBC, CNBC and MSNBC.
Already the buzz has been good:
— Rob Pegoraro (@robpegoraro) January 2, 2014
My Twitter feed was teeming with retweets of Mossberg’s first column about tech groupies and Ben Horowitz’s piece about “Can Do Culture.” If you read AllThingsD and follow their team, it’s not surprising that they’ve hit the ground running.
Apart from admiring the moxy to create a new media company and news site, my favorite feature is the “Ethics Statement” tab that accompanies each writer’s byline. They range from just filling in a template to pretty in-depth disclosure — financial investments, copping to owning bitcoin’s or being married to Google execs. As more independent media companies emerge and journos rearrange and reinvent themselves, that’s a trend I’m hoping catches on.
With 20 years of experience, AllthingsD’s Kara Swisher has set the bar for reporting on the digital scene. In the latest installment of So What Do You Do?, she spoke to Mediabistro about the real reasons for her success.
“Whenever someone says, ‘Oh, how do you do it?’ I tell them that I make more calls then they do. I don’t think it’s that big of a deal,” Swisher explained. “People make a bigger deal of it, but I think I just work harder than other people. That’s all. There’s no secret sauce or anything.”
As for how other reporters can make a name for themselves online, Swisher’s advice was simple: “Be accurate; know your stuff.”
Read the full interview at So What Do You Do, Kara Swisher, Co-Executive Editor of AllThingsD.com?
– Nicholas Braun
It seems that despite the ever-quickening speeds of information travel, long-form journalism is adapting and thriving in the new media environment. Yesterday, Longform.org released its iPad app, one that doesn’t merely plop the website in app form, but tries to tailor the experience directly for the iPad user. Its design is sleek and minimal, and users can save articles with Readability, Instapaper and Read It Later. One can subscribe to Longform.org’s most popular sources, including magazine favorites like The New Yorker, National Geographic, The Atlantic; Internet denizens The Awl and Grantland; and even fellow aggregators Longreads. Read more