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Posts Tagged ‘launches’

Patch Unveils A New Site, Focused on Social and Mobile

Patch.com, AOL’s hyperlocal news experiment, is rolling out a new site today. In true new media fashion, the company designed the mobile site first, and the new format places heavy emphasis on social elements.

I got a preview of it on Friday from co-founder and CEO Jon Brod, chief content officer Rachel Feddersen and creative director Abel Lenz, who enthusiastically introduced the site as a shift from the soap-box model to a town square model. “This is a platform for communities to better organize day to day life,” said Feddersen, “we’re about making lives in towns better.”

So what’s different about the new Patch? According to Brod, it’s “the marriage of Journalism with a big J and the social elements of a community platform.” Read more

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The Boston Globe Launches A Beautiful, Brand New Paywall Website

The Boston GlobeI’m not even going to pretend to be objective in this post — I am absolutely in love with the new BostonGlobe.com. The site, which launched today, is a whole new online brand for The Boston Globe, whose content formerly only existed on the all-encompassing Boston.com.

But it’s not just the design that I’m in love with. I’m in love with the idea of starting fresh — no rules, no old elements to retain — just a brand new site with a clean slate. And The Globe didn’t hold back; they’ve rethought how news should be presented in a way that no other major news organization has had the opportunity to do.

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