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<title>New Yorker - 10,000 Words</title>
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<description>Where Journalism and Technology Meet</description>
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<title>The New Yorker to Tweet Entire Short Story</title>
<description><![CDATA[<p><img class="alignright size-full wp-image-4144" title="twitter" src="http://www.mediabistro.com/10000words/files/2011/05/twitter.jpg" alt="" width="94" height="94" />Long form writing has found all sorts of outlets in our digital world of tweeting and blogging. There are curators like <a href="http://longform.org/">Longform</a> and <a href="http://getpocket.com/">Pocket</a>, <a href="http://www.amazon.com/b?ie=UTF8&amp;node=2486013011">Kindle Singles</a> for novellas and non-fiction exploration, and digital publishers like <a href="http://www.atavist.com/">the Atavist</a> and <a href="http://byliner.com/">Byliner</a>. Now, <em>The New Yorker</em> will tweet the entirety of <strong><a href="http://www.mediabistro.com/Jennifer-Egan-profile.html">Jennifer Egan</a></strong>’s latest short story—all 8,500 words of it.</p>
<p>The story, called “Black Box,” will be published in next Monday’s magazine. But starting tonight at 8 p.m., <a href="https://twitter.com/#!/NYerFiction">@NYerFiction</a> will be tweeting the story every minute for an hour. This hour of story-tweeting will last 10 days, and was born out of the author’s inclination to explore serialized fiction. As Egan <a href="http://www.newyorker.com/online/blogs/books/2012/05/coming-soon-jennifer-egan-black-box.html">writes</a> on <em>The New Yorker</em>’s Page Turner blog, “This is not a new idea, of course, but it’s a rich one—because of the intimacy of reaching people through their phones, and because of the odd poetry that can happen in a hundred and forty characters.” <a href="http://www.mediabistro.com/10000words/the-new-yorker-tweet-entire-short-story-jennifer-egan-black-box_b13374#more-13374" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Mona Zhang</dc:creator>
<comments>http://www.mediabistro.com/10000words/the-new-yorker-tweet-entire-short-story-jennifer-egan-black-box_b13374#disqus_thread</comments>
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		<category><![CDATA[social media]]></category>
		<category><![CDATA[writing]]></category>
		<category><![CDATA[Jennifer Egan]]></category>
		<category><![CDATA[longform]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[New Yorker]]></category>
		<category><![CDATA[short stories]]></category>
		<category><![CDATA[Twitter]]></category>
<pubDate>Thu, 24 May 2012 13:47:27 +0000</pubDate>
</item>
<item>
<title>Good Times for Long-Form Journalism?</title>
<description><![CDATA[<p><img class="alignright size-medium wp-image-10488" title="longform app" src="http://www.mediabistro.com/10000words/files/2012/02/longform-app-300x225.jpg" alt="" width="300" height="225" />It seems that despite the ever-quickening speeds of information travel, long-form journalism is adapting and thriving in the new media environment. Yesterday, <a href="http://longform.org/">Longform.org</a> released its iPad app, one that doesn’t merely plop the website in app form, but tries to tailor the experience directly for the iPad user. Its design is sleek and minimal, and users can save articles with <a href="http://www.readability.com/">Readability</a>, <a href="http://www.instapaper.com/">Instapaper</a> and <a href="http://readitlaterlist.com/">Read It Later</a>.  One can subscribe to Longform.org’s most popular sources, including magazine favorites like <a href="http://www.newyorker.com/"><em>The New Yorker</em></a>, <a href="http://www.nationalgeographic.com/"><em>National Geographic</em></a>, <a href="http://www.theatlantic.com/"><em>The Atlantic</em></a>; Internet denizens <a href="http://www.theawl.com/">The Awl</a> and <a href="http://www.grantland.com/">Grantland</a>; and even fellow aggregators <a href="http://longreads.com/">Longreads</a>. <a href="http://www.mediabistro.com/10000words/good-times-for-long-form-journalism-longform-ipad-app-new-yorker-david-remnick_b10485#more-10485" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Mona Zhang</dc:creator>
<comments>http://www.mediabistro.com/10000words/good-times-for-long-form-journalism-longform-ipad-app-new-yorker-david-remnick_b10485#disqus_thread</comments>
<link>http://www.mediabistro.com/10000words/good-times-for-long-form-journalism-longform-ipad-app-new-yorker-david-remnick_b10485</link>
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		<category><![CDATA[apps]]></category>
		<category><![CDATA[gadgets]]></category>
		<category><![CDATA[David Remnick]]></category>
		<category><![CDATA[iPad apps]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[longform journalism]]></category>
		<category><![CDATA[longform.org]]></category>
		<category><![CDATA[New Yorker]]></category>
<pubDate>Thu, 02 Feb 2012 12:05:59 +0000</pubDate>
</item>
<item>
<title>6 innovative uses of Tumblr by newsrooms</title>
<description><![CDATA[<p>by <a href="http://www.twitter.com/ethanklapper">Ethan Klapper</a></p>
<p>More and more news organizations are using <a href="http://www.tumblr.com">Tumblr</a> to share content, with each taking a different approach to using the popular microblogging service.</p>
<p>Some, like <a href="http://npr.tumblr.com/">NPR</a>, use Tumblr strictly to link to their own content. Others like <a href="http://newsweek.tumblr.com/">Newsweek</a>, use Tumblr to curate the entire Web.</p>
<p>Here&#8217;s a look at how some news sites use Tumblr.</p>
<h2>Newsweek</h2>
<p><img src="http://www.mediabistro.com/10000words/files/2010/11/newsweek.jpg" alt="" width="475" height="258" class="aligncenter size-full wp-image-1599" /></p>
<p><a href="http://newsweek.tumblr.com">Newsweek</a> was one of the first news organizations to use Tumblr. Tumblr itself <a href="http://www.nytimes.com/2010/08/02/technology/02tumblr.html?_r=1">hired</a> <a href="http://markcoatney.com/">Mark Coatney</a> &#8212; who created and ran Newsweek&#8217;s TumblrÂ &#8211; over the summer as its media evangelist.</p>
<p>Newsweek&#8217;s tumblog features a potpourri of <a href="http://newsweek.tumblr.com/post/1517217245/ten-months-after-the-quake-haitians-scour-a">the newsweekly&#8217;s content</a> as well as <a href="http://newsweek.tumblr.com/post/1489742362/imremembering-crazy-fruit-pepsi-oh-dear-god">fun</a> (<a href="http://newsweek.tumblr.com/post/1489658680/and-then-there-was-this">and sometimes random</a>) stuff found across the Web.</p>
<h2>NPR</h2>
<p><img src="http://www.mediabistro.com/10000words/files/2010/11/npr.jpg" alt="" width="475" height="311" class="aligncenter size-full wp-image-1600" /></p>
<p>At the other end of the Tumblr spectrum is <a href="http://npr.tumblr.com">NPR</a>, which features a much simpler theme. But the most striking difference, compared to Newsweek, is how NPR uses Tumblr: As an internal curation engine.</p>
<p>Followers of NPR&#8217;s Tumblr are treated to the picks of the editors on NPR&#8217;s social media desk. The public radio giant uses Tumblr to feature more offbeat stories, <a href="http://npr.tumblr.com/post/1480467810/laurent-laveders-primary-occupation-is-as-a">like a profile on a landscape astrophotographer and astronomy journalist</a>.</p>
<p>Interestingly, NPR does not embed any audio on its tumblog (a feature supported by Tumblr). However, NPR does <a href="http://npr.tumblr.com/post/1487902266/rap-revealed">embed YouTube videos</a>.</p>
<h2>Evening News Shows</h2>
<p><img src="http://www.mediabistro.com/10000words/files/2010/11/abcnbc.jpg" alt="" width="475" height="248" class="aligncenter size-full wp-image-1601" /></p>
<p>Both <a href="http://nbcnightlynews.tumblr.com/">&#8220;NBC Nightly News&#8221;</a> and <a href="http://abcworldnews.tumblr.com/">ABC&#8217;s &#8220;World News&#8221;</a> have tumblogs. Despite the intense competition between these two shows (<a href="http://www.mediabistro.com/tvnewser/category/evening-news-ratings">read more at our sister blog TVNewser</a>), both shows see eye-to-eye on a core element of their Tumblr strategies: Link aggregation.</p>
<p><a href="http://nbcnightlynews.tumblr.com/post/1516357801/what-were-following-president-obama-continues">Both</a> <a href="http://abcworldnews.tumblr.com/post/1515567352/a-first-look-driving-dangers-and-facebooks-newest">tumblogs</a> do morning link aggregation posts. For &#8220;Nightly,&#8221; that could very well be the only post of the day. <a href="http://nbcnightlynews.tumblr.com/post/1480407775/nbcnews-a-quick-look-behind-the-scenes-of-our">Other</a> <a href="http://nbcnightlynews.tumblr.com/post/1480324305/nbc-news-decision-2010-anchor-desk-team">posts</a> deal mainly with the show, or NBC News.</p>
<p>The &#8220;World News&#8221; tumblog is far more active, posting and reblogging from sources as varied as the <a href="http://abcworldnews.tumblr.com/post/1516479769/huffingtonpost-technipol-each-pixel">Huffington Post</a>, <a href="http://abcworldnews.tumblr.com/post/1488309062/comedycentral-exclusive-stephen-colbert-and">Comedy Central</a> and even <a href="http://abcworldnews.tumblr.com/post/1488543061/msnbc-nabbed-man-boards-flight-in-elderly">msnbc.com</a>.</p>
<h2>Washington Post Style section</h2>
<div id="attachment_1602" class="wp-caption aligncenter" style="width: 485px"><img src="http://www.mediabistro.com/10000words/files/2010/11/wapostyle.jpg" alt="" width="475" height="276" class="size-full wp-image-1602" /><p class="wp-caption-text">It's Mark S. Luckie, the founder of 10,000 Words!</p></div>
<p>Not many newspapers are on Tumblr. <a href="http://nytimes.tumblr.com/">The New York Times</a> has been &#8220;Coming soon!&#8221; since June 24. The Washington Post <a href="http://washingtonpost.tumblr.com/">looks like</a> it is not beyond the domain squatting stage.</p>
<p>But The Post&#8217;s Style section does <a href="http://washingtonpoststyle.tumblr.com/">have a Tumblr</a>, and it does not disappoint. A cool, regular feature is the <a href="http://washingtonpoststyle.tumblr.com/post/1517264653/yardley-on-ws-memoirs-bush-wants-to-clean-up">posting up</a> of <a href="http://washingtonpoststyle.tumblr.com/post/1507124074/the-washington-posts-civil-war-150-project-debuts">page proofs</a>.</p>
<p>While the tumblog is heavy on internal promotion, a nice mix of offbeat posts are featured as well, including YouTube videos of <a href="http://washingtonpoststyle.tumblr.com/post/1481538294/sometimes-this-is-how-we-feel-out-in-the-world">&#8220;Sesame Street&#8221;</a> and <a href="http://washingtonpoststyle.tumblr.com/post/1479528329/don-draper-says-what-yeah-okay-this-is">Don Draper, of &#8220;Madmen.&#8221;</a></p>
<h2>The New Yorker</h2>
<p><img src="http://www.mediabistro.com/10000words/files/2010/11/nyer.jpg" alt="" width="475" height="271" class="aligncenter size-full wp-image-1603" /></p>
<p>The New Yorker&#8217;s <a href="http://newyorker.tumblr.com/">popular tumblog</a> is a mix of the aggregation posts seen in the evening news tumblogs and the posts of page proofs that The Washington Post&#8217;s Style section posts.</p>
<p>Occasionally, the <a href="http://newyorker.tumblr.com/tagged/To-Do_List">&#8220;To Do List&#8221;</a> is posted &#8211;Â a narrated aggregation post that sends readers to news sites around the Web. The magazine&#8217;s new covers &#8212; which are literal works of art &#8212; <a href="http://newyorker.tumblr.com/tagged/cover">are also posted</a> on the tumblog. Other posts on this tumblog tend to promote content on the magazine&#8217;s website.</p>
<h2>Other news organization tumblogs to check out</h2>
<p>Here are a few other Tumblogs to check out.</p>
<ul style="font-size: 13px;color: #7d7d7d">
<li><a href="http://politico.tumblr.com/">POLITICO</a></li>
<li><a href="http://huffingtonpost.tumblr.com/">Huffington Post</a></li>
<li><a href="http://theatlantic.tumblr.com/">The Atlantic</a></li>
<li><a href="http://yahoonews.tumblr.com/">Yahoo! News</a></li>
<li><a href="http://mashablehq.com/">Mashable</a></li>
<li><a href="http://washingtonexaminer.tumblr.com/">Washington Examiner</a></li>
<li><a href="http://today.tumblr.com/">&#8220;Today&#8221; Show</a></li>
<li><a href="http://nbcnews.tumblr.com/">NBC News</a></li>
<li><a href="http://msnbc.tumblr.com/">msnbc.com</a></li>
<li><a href="http://life.tumblr.com/">LIFE.com</a></li>
<li><a href="http://nprfreshair.tumblr.com/">NPR &#8220;Fresh Air&#8221;</a></li>
<li><a href="http://nightline.tumblr.com/">&#8220;Nightline&#8221;</a></li>
<li><a href="http://frontpages.tumblr.com/">Front Pages (newspaper front pages)</a></li>
<li><a href="http://abcnewsradio.net/">ABC News Radio (note top-level domain)</a></li>
<li><a href="http://theeconomist.tumblr.com/">The Economist</a></li>
<li><a href="http://officialssay.tumblr.com/">Officials Say the Darndest Things, by ProPublica</a></li>
<li><a href="http://go.tumblr.com/">Go Mobile (Los Angeles Times)</a></li>
<li><a href="http://kattykay.tumblr.com/">BBC&#8217;s Katty Kay</a></li>
<li><a href="http://detnews.tumblr.com/">The Detroit News</a></li>
<li><a href="http://mediaite.tumblr.com/">Mediaite</a></li>
<li><a href="http://theprovince.tumblr.com/">Vancouver Province</a></li>
<li><a href="http://csmonitor.tumblr.com/">Christian Science Monitor</a></li>
<li><a href="http://citadelnow.tumblr.com/">Citadel Media</a></li>
<li><a href="http://rtamerica.tumblr.com">RT America</a></li>
<li><a href="http://columbusdispatch.tumblr.com/">Columbus Dispatch</a></li>
<li><a href="http://motherjones.tumblr.com">Mother Jones</a></li>
<li><a href="http://pritheworld.tumblr.com/">PRI&#8217;s &#8220;The World&#8221;</a></li>
<li><a href="http://nbclocal.tumblr.com/">NBC Local</a></li>
<li><a href="http://usnews.tumblr.com/">US News &amp; World Report</a></li>
</ul>
<p><em>UPDATE: Links below The Economist were added post-publication, at the suggestion of commenters, tweeters and e-mailers. Feel free to share with us a tumblog not currently on this list.</em></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Ethan Klapper</dc:creator>
<comments>http://www.mediabistro.com/10000words/6-innovative-uses-of-tumblr-by-newsrooms_b1598#disqus_thread</comments>
<link>http://www.mediabistro.com/10000words/6-innovative-uses-of-tumblr-by-newsrooms_b1598</link>
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		<category><![CDATA[social media]]></category>
		<category><![CDATA[NBC Nightly News]]></category>
		<category><![CDATA[New Yorker]]></category>
		<category><![CDATA[Newsweek]]></category>
		<category><![CDATA[Tumblr]]></category>
		<category><![CDATA[Washington Post Style Section]]></category>
		<category><![CDATA[World News]]></category>
<pubDate>Tue, 09 Nov 2010 15:07:25 +0000</pubDate>
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