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Posts Tagged ‘Pew Research Center’

Pew: There’s a ‘Spiral of Silence’ on Social Media

spiral-of-silence-theory-1-728We often think of the Internet as a breeding grounds for idea exchange — a place that lends itself perfectly to sharing viewpoints on topics both trivial and complex. But according to Pew Research Center, there’s something deeper happening in your social media networks that goes against what many of us may perceive.

What they’re calling a “spiral of silence,” Pew found that sites like Facebook and Twitter are often being avoided as outlets of discussion for political and controversial issues such as the Snowden-NSA revelations for fear that followers will disagree with the poster’s views.

Not only do those 1,801 people polled seem to have an aversion to airing out their opinions on social media, but Pew found that “people who thought their social media friends disagreed with them were less likely to discuss the issues in face-to-face gatherings, as well as online forums.” Still, 86 percent of Americans said they would have an in-person talk about the NSA’s mass surveillance program, though only 42 percent of Facebook/Twitter users said they would post about the issue on those platforms.

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Pew Study: Statehouse News Coverage Dropping, Shifting

pew post picWhile the overall number of print reporters continues to decline—along with newspapers in general—the numbers of print reporters assigned to State Capitals full-time has seen a precipitous drop in the last decade, according to a recent Pew Research Center Study. Read more

Pew Research Center Releases State of the News Media, Turns Out It’s Not All Bad

pewstatemediaToday, the Pew Research Center released the State of the News Media report. And it’s not as dreary as you might think. They say so themselves:

A year ago, the State of the News Media report struck a somber note, citing evidence of continued declines in the mainstream media that were impacting both content and audience satisfaction. As indicated above and throughout this report, many of these issues still exist, some have deepened and new ones have emerged. Still, the level of new activity this past year is creating a perception that something important, perhaps even game-changing, is going on. If the developments in 2013 are at this point only a drop in the bucket, it feels like a heavier drop than most. The momentum behind them is real, if the full impact on citizens and our news system remains unclear.

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Consumers Prefer the Mobile Web Over News Apps

mobilenews2A visitor to a news site that arrived through Facebook or search is less engaged than a direct visitor, according to a new study from Pew Research Center. This pattern holds true for both legacy media outlets and digitally-native publications like BuzzFeed.

The report looked at 26 news sites: the top 15 in traffic according to comScore and the top 20 most-shared publications on Facebook according to platform’s internal data. While it did not delve deeply into mobile traffic due to the limitations of comScore’s mobile panel, there were still some interesting insights on mobile Web-browsing habits.

Readers continue to favor Web browsing over apps when it comes to news. Read more

Some Findings About Twitter and the News, From Pew Research Center

PJ_13.11.01_twitterNews260A couple of weeks ago we learned how Americans consume news on Facebook, and according to a study released by the Pew Research Center Monday, we now know more about the connection between the news and Twitter — Twitter users are “younger, more mobile and more educated.”

The last study Pew did, along with the John S. and James L. Knight Foundation, indicated that 30 percent of people actually use Facebook partially as a news source. For Twitter, the number is much lower — eight percent of U.S. adults log in for tweets about news. Only 16 percent of American adults use Twitter at all.

Forty percent of Twitter news consumers hold at least a bachelor’s degree (for Facebook, that number is 30 percent), and nearly half of Twitter news-readers are 18-29 years old, according to Pew.

Amy Mitchell and Emily Guskin with the Pew Research Journalism Project also wrote that the research consisted of Twitter conversation analysis. Here’s what that breakdown revealed: “much of what gets posted centers on passing along breaking news; sentiments shift considerably over time; and however passionate, the conversations do not necessarily track with public opinion,” Mitchell and Guskin wrote. The only somewhat surprising fact among those three is how much the opinions of Twitter users can change over the course of a few days. Pew took ten major news events over the last year (Newtown, the Supreme Courts same-sex marriage hearing, presidential election, etc.) and zeroed in on Twitter users’ sentiments; you can read more about how they came to those conclusions here.

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