When it comes to shooting video, what do we know? Here’s the facts:

• Every day, people shoot thousands of hours of video.
• On YouTube alone, over 48 hours worth of video is uploaded every minute.

It’s safe to say that we are drowning in video, and the collective attention span of viewers is short. How do you make sure that your video will get watched? How can you make sure that it will get shared and discussed? Essentially, how can you make sure your video doesn’t suck?

Award-winning producer and director Steve Stockman has found the way in his new book How To Shoot Video That Doesn’t Suck.

How To Shoot Video That Doesn’t Suck shows readers how to engage their audience using clear, concise concepts that even video novices can master the minute they pick up a video camera. This isn’t about how to work the camera — instead, this is about how to make great video using Stockman’s experience as a producer, writer and director.

I recently talked with Stockman about what video journalists can gain from this book, as well some other helpful tips.
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