2010 Edelman goodpurpose global Study

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Survey: Eight in 10 Consumers in Emerging Markets Expect Brands To Support Causes - Posted November 5, 2010
Findings from the fourth annual 2010 Edelman goodpurpose global Study show that about eight in 10 consumers in emerging markets expect brands to do something in support of good causes. In Brazil, 87 percent sh... [FishbowlDC]