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Native Advertising Is Nothing New (and Here's Proof) - Posted January 15, 2014
You had us at "Dom Perignon" We already knew this, but yesterday The Awl posted a nice history of "native ads", aka "advertorials." Yes, it's long--but you ... [PRNewser]

Sponsored Content: How Much is Too Much? - Posted February 22, 2013
The past few months have been a rocky one for sponsored online content or "advertorials." Between the Atlantic's Scientology dust-up and increasing paid content on websites like Buzzfeed and various outlets within ... [10,000 Words]