Alan Wurtzel

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Spotted around the media universe

How Telescope-Powered Voting Helps 'The Voice' Set Twitter Records - Posted May 21, 2014
NBC's 'The Voice' is one of the most social shows for good reason: throughout this season, fans have been able to have a direct impact on the results of the show by tweeting. ... [Lost Remote]

NBC's head of research on Twitter driving ratings: 'it just isn't true' - Posted April 30, 2014
The war to make sense of social TV took an interesting turn yesterday when NBCU's head of research Alan Wurtzel told the Financial Times' Emily Steel that Twitte... [Lost Remote]

Ratings, Mistakes, And Some Surprises on NBC Olympics Call - Posted August 2, 2012
NBC Sports held a conference call with reporters this morning, outlining the coverage so far, and some of the lessons learned. Not surprisingly, NBC Sports chairman Mark Lazarus and NBC's research chief ... [TVNewser]