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Sightings (14)

Spotted around the media universe

When Geeks Attack: Mattel Apologizes for 'Barbie Can't Code' Book - Posted November 21, 2014
Graphic artist? Maybe. Engineer? Not so much. According to Mattel (, Barbie has held more than 150 diffe... [FishbowlDC]

Mattel Shushes F-Bomb Barbie - Posted September 18, 2014
NSFW or Home Imagine that you are the dedicated parent of a sweet seven-year-old girl. Quite naturally, the girl can't walk past a toy aisle without jonesin' for a Barbie. While visions of brushing her fake locks of blond love dance in her head, you examine the price tags in di... [FishbowlDC]

Barbie Plays Dress Up for Latin America - Posted September 3, 2014
They are the world. Since Barbie hit the shelves in 1959, Mattel has been diligent in discovering news ways to make money from its greatest creation. Barbie has grown an extended family from different parts of the world or has entered the corporate world to capitalize on any array of wardrobe ... [FishbowlDC]

'BarbieStyle' Joins Instagram; Let the Product Placements Begin - Posted August 28, 2014
Today, fashion's top title alerted us to some completely unsurprising news. Everyone's favorite fake blonde has created a new Instagram account to help her better embody the role she was born to p... [FishbowlDC]

The Barbie/Girl Scouts Partnership Is Not Going Over Well - Posted July 24, 2014
A Girl Scouts-themed Barbie doll is coming to stores this week. And, as one would expect, it is not going over well with parent... [FishbowlDC]

Mattel Shouldn't Let The Opportunities From Entrepreneur Barbie Slip Away - Posted June 23, 2014
Barbie has had many jobs (150, according to CNN), outfits, homes and houses. She's lately added a business suit and tech gadgets to her wardrobe with Entrepreneur Barbie, a... [FishbowlDC]

Finally! A Barbie-Like Doll With Realistic Proportions (But She Could Use a Better Catchphrase) - Posted March 7, 2014
When we first read that artist Nickolay Lamm was raising $95,000 on CrowdtiltOpen to create a Barbie-like doll with the proportions of an average, living, breathing young woman ... [FishbowlDC]

Real-Life Barbie Doll Wants to Become Living Blonde Stereotype - Posted February 21, 2014
Please send your hate mail to this bimbo ... if she can read it. Meet Blondie Bennett. Certainly, that's her legal name, or at least one that she ... [FishbowlDC]

'Unapologetic' Barbie to Appear in Sports Illustrated Swimsuit Issue - Posted February 12, 2014
In a world in which ad campaigns are making headlines for saying "no" to Photoshop and some brands are committing to embr... [FishbowlDC]

Mattell's Top Designer Defends Barbie's 'Unrealistic' Body - Posted February 6, 2014
Here's one we found fascinating: Mattell has obviously gotten a lot of criticism in recent years for presenting young girls with an unattainable standard via Barbie, "the most popular fashion doll ever produced." We were particularly taken with the "... [FishbowlDC]

Barbie Puts Her Malibu Dreamhouse on the Market - Posted February 7, 2013
Did you know that Barbie split up with longtime beau Ken in 2004--or that her latest job descriptions include "... [FishbowlDC]

Barbie Caters to Dads This Christmas - Posted December 4, 2012
There is nothing a public relations professional loves more than the death of a stereotype--especially one as big as Barbie. For generations, whenever it came time to buy a present for a young son or niece, most shoppers would march into a ... [FishbowlDC]

Using Kids' Toys as Book Trailer Props - Posted August 11, 2011
Could you design a book trailer using just kids' toys? Romance author Tessa Dare created the book trailer embedded above for fellow romance author Maya Banks--only using props from her daughter's bedroom. What do you think of the final product? Dare explained more about this project: "Last year, I'd made... [AllTwitter]

Digital Influencers Rule at Advertising Week Panel - Posted October 1, 2010
[caption id="attachment_5499" align="alignleft" width="286" caption="Left to right: Joe Penna, "MysteryGuitarMan" on YouTube; iJustine, Web celeb; Jason Harris, Mekanism ; Ivy Ross, GAP; Jill Fletcher, Virgin America"][/caption] Companies' use of digital influencers to generate buzz has become increasingly popular and has cr... [FishbowlDC]