Better Homes and Gardens

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Sightings (6)

Spotted around the media universe

Move Aside Alpha Males, Gamma Women Are The Latest Marketing Tool For Meredith - Posted 4 days, 9 hours ago
Last year, magazine publisher Meredith Corp. produced a report that revealed the rise of what Meredith dubbed "Gamma Women" -- influential and well-connected women who share and exchange information. After identifying Gammas and touting their importance, Meredith is looking for ways to use its network of high-powered female readers as a marketing... [FishBowlNY]

Move Aside Alpha Males, Gamma Women Are The Latest Marketing Tool For Meredith - Posted 4 days, 9 hours ago
Last year, magazine publisher Meredith Corp. produced a report that revealed the rise of what Meredith dubbed "Gamma Women" -- influential and well-connected women who share and exchange information. After identifying Gammas and touting their importance, Meredith is looking for ways to use its network of high-powered female readers as a marketing... [FishBowlNY]

Better Homes and Gardens Gets A New Look - Posted May 21, 2009
This week, Better Homes and Gardens debuted a new look in its June 2009 issue -- with enhanced health coverage, a new front-of-book section and a more modern design update -- in the hopes of making the magazine "lighter, brighter and easier to navigate," publisher Meredith Corp. said. The redesign will include... [FishBowlNY]

Better Homes and Gardens Gets A New Look - Posted May 21, 2009
This week, Better Homes and Gardens debuted a new look in its June 2009 issue -- with enhanced health coverage, a new front-of-book section and a more modern design update -- in the hopes of making the magazine "lighter, brighter and easier to navigate," publisher Meredith Corp. said. The redesign will include... [FishBowlNY]

Meredith, WE Launch Cross Promotion - Posted May 18, 2009
Meredith Corp., the publisher of magazines like Better Homes and Gardens and Ladies' Home Journal, is joining forces with WE tv network, pairing the company's major magazine brands with WE original series. The two companies have reached an agreement which will cross-promote Meredith and WE brands through both the print and television... [FishBowlNY]

Meredith, WE Launch Cross Promotion - Posted May 18, 2009
Meredith Corp., the publisher of magazines like Better Homes and Gardens and Ladies' Home Journal, is joining forces with WE tv network, pairing the company's major magazine brands with WE original series. The two companies have reached an agreement which will cross-promote Meredith and WE brands through both the print and television... [FishBowlNY]

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