Carl Swan

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Sightings (5)

Spotted around the media universe

Saatchi & Saatchi Pulls Heartstrings for Cheerios - Posted September 17, 2014
Saatchi & Saatchi gets emotional in its latest spot for Cheerios, entitled "3rd Shift." The 30-second broadcast spot tackles the harsh reality of juggling family life with an unorthodox work schedule for hardworking Americans. At the beginning of the spot, a man sighs as his wife says, "I know, this third shift... [AgencySpy]

OKRP Holds Pet Focus Group for Big Lots - Posted September 10, 2014
Chicago-based agency O'Keefe Reinhard & Paul has a new campaign for Big Lots, promoting its pet food and merchandise offerings with a focus group for pets. Instead of writing a scripted ad, the agency got a group of pets together for "Pet Focus Group," a digital video series. The videos feature moderators... [AgencySpy]

Grey Asks 'Why Are Women Always Apologizing?' for Pantene - Posted June 18, 2014
Last year, Pantene made waves with their "Labels" ad from BBDO Guerrero in Manila, which explored how men and women are labeled differently for the same behavior. "Labels" gained over 46 million views and plenty of attention outside its home country of the Phi... [AgencySpy]

Evolve Asks Gun Owners Not to Be Dumbasses - Posted February 18, 2014
Today, Saatchi & Saatchi New York is launching the first ever campaign for the gun responsibility organization Evolve, encouraging people to take personal responsibility for gun safety and generally not be dumbasses. Saatchi & Saatchi's pro-bono campaign features a short, satirical video called "The Bill of Rights for Dumbasses." The 1:40 video... [AgencySpy]

Warning: 'It's Bo Time' at Bojangles - Posted November 17, 2010
... [AgencySpy]

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