Catherine Ettlinger

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Spotted around the media universe

Scrubs Enters Niche Magazine Market - Posted November 3, 2009
As bad as the market is right now for print, niche magazines have it a little bit easier, if only because their consumer base is made up of devotees. Why else would Condé Nast be able to keep two golf magazines afloat while having to cut Gourmet? Niche markets have niche... [FishBowlNY]

Scrubs Enters Niche Magazine Market - Posted November 3, 2009
As bad as the market is right now for print, niche magazines have it a little bit easier, if only because their consumer base is made up of devotees. Why else would Condé Nast be able to keep two golf magazines afloat while having to cut Gourmet? Niche markets have niche... [FishBowlNY]

Scrubs Magazine Launches - Posted November 3, 2009
Scrubs the magazine geared specifically for nurses has debuted with their first issue. All we want to know is if the staffers have an employee health care plan. And by staffers we mean "bloggers." We'll keep you updated. Here's the press release in its entirety: Scrubs (scrubsmag.com), the First Lifestyle Magazine and Website... [FishBowlLA]

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