Chobani

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Sightings (13)

Spotted around the media universe

How Chobani, Taco Bell Used Instagram Ads to Increase Hunger for Their Products - Posted September 17, 2014
While Chobani and ... [AllFacebook]

Iceland Looks to Take Down Greece in Yogurt Culture Wars - Posted June 27, 2014
The Vikings are ready to rumble with the the Greeks. The battleground: the dairy aisle. Yogurt is a big business these days and Greek yogurt has got the market cornered. In particular, Chobani is selling like hot cakes. But Iceland has its own yogurt to sell. Sk... [PRNewser]

Chobani Claims That No One Owns the Word 'How' - Posted June 5, 2014
During last year's Super Bowl, Chobani and its ad agency Droga5 told us that "how matters." It was a brilliant Chipotle-style CSR call-to-arms that led, in part, to speculation that the company will soon go public. Now author/ethics consultant Dov Seidman and his lawyers want to make that filing process a bit... [PRNewser]

Chobani Brings Russian 'Yogurt Standoff' to a Peaceful End - Posted February 13, 2014
We kinda feel for Chobani. The "Greek" yogurt company only wanted to amplify the good will earned by its sponsorship of American Olympians and ... [PRNewser]

Chobani Bear Rages Through Streets of NYC in Search of Yogurt - Posted February 10, 2014
New Yorkers just can't catch a break. They can no longer be assured of turning a corner without being confronted by a demon baby in a runaway stroller, a hoard of zombies grabbing at their fee... [PRNewser]

The Yogurt Games On Facebook: Influence Vs. Sentiment - Posted January 31, 2014
The battle spoons have come out. In an interview with the ... [AllFacebook]

Top 10 Social Media Wins of 2013 - Posted December 20, 2013
The next round of "likes" is on us... We already shared the worst of social media in 2013, so here's to the best...or at ... [AgencySpy]

Top 10 Social Media Wins of 2013 - Posted December 20, 2013
The next round of "likes" is on us... We already shared the worst of social media in 2013, so here's to the best...or at ... [PRNewser]

Spin the Agencies of Record - Posted September 12, 2013
"The shelf life of the average trade book is somewhere between milk and yogurt."--Calvin Trillin Following a summer-long search, Chobani has named two new agency partners: ... [PRNewser]

PR Win: Chobani Contains 'Contaminated Yogurt' Story - Posted September 6, 2013
This morning brings a good example of a food brand nipping a potential PR disaster in the bud via social media: Greek-style yogurt giant Chobani had to recall all cups made at its Idaho plant due to mold contamination. Unfortunately, the company has received multiple reports of "bloated cups, odd-tasting yogurt,... [PRNewser]

INFOGRAPHIC: Sports Win Big On Facebook - Posted November 9, 2012
Major sporting events are always pretty popular on Facebook. Until Election Day, Super Bowl XLVI was the most-talked about event on Facebook, with the San Francisco Giants' World Series win also on the list. But how do other sports match up on the social network? Bu... [AllFacebook]

The Lawyers Are Coming for Your Food Biz Clients - Posted August 23, 2012
What do the phrases "organic" and "all-natural" mean to you as a consumer? Does the fact that Sun Chips have that great "whole grain taste" make you more likely to eat them in the interest of your own health? While the vast majority of consumers want to eat well, a ... [AgencySpy]

The Lawyers Are Coming for Your Food Biz Clients - Posted August 23, 2012
What do the phrases "organic" and "all-natural" mean to you as a consumer? Does the fact that Sun Chips have that great "whole grain taste" make you more likely to eat them in the interest of your own health? While the vast majority of consumers want to eat well, a ... [PRNewser]

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