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Keeping Track of Media Contacts: Old Methods, New Tools
PR practitioners dish on tools of the trade that will help you curate your press lists and keep in touch using social media.

Sightings (38)

Spotted around the media universe

Journalists Actually Want More Social Media Pitches - Posted December 12, 2013
A few weeks ago we asked whether PR should pitch journalists directly via Twitter and got a very mixed response. Now the third annual "Social Journalism... [PRNewser]

Public Relations Professionals Pissed Off the New York Times 'Haggler' - Posted November 25, 2013
Way to go flacks who consistently give this profession a black eye, a bloody nose, a fat lip and a sweet wedgie. You all did it again--except to the wrong dude. This time, your unscrupulous actions of writing eight-paragraph pitches, conducting inane topical outreach and making badgering phone calls have incensed... [PRNewser]

Visual Social Content: A Set of Tips and Tools - Posted July 1, 2013
"Every picture tells a story": now that Rod Stewart song rings especially true. Use of visual social platforms has become so prevalent that it's even been eclipsing text based social content. At ... [PRNewser]

PitchEngine/Cision Partnership Ends, Both Have New Services To Offer - Posted June 16, 2013
The partnership between PitchEngine and Cision, which began in 2011, has ended, with PitchEngine announcing plans for what CEO Jason Kintzler says is "a new kind of content... [TVNewser]

5 Tips for Creating Great Multimedia Press Releases - Posted April 8, 2013
Today we bring you a guest post via Sheldon Levine. Levine is community manager for Marketwired/Sysomos... [AgencySpy]

5 Tips for Creating Great Multimedia Press Releases - Posted April 8, 2013
Today we bring you a guest post via Sheldon Levine. Levine is community manager for Marketwired/Sysomos... [PRNewser]

Roll Call: SHIFT Communications, SHADOW PR, Smithsonian Media and More - Posted September 21, 2012
SHIFT Communications has announced the addition of Victoria Shaw as vice president in its San Francisco office. She joins SHIFT with more than 14 years of communications and marketing experience working with organizations of all sizes -- from start-ups through Fortune 500 companies. She will be responsible for building SH... [PRNewser]

New Study Reveals Journalists Can't Live Without Social Media - Posted September 20, 2012
Sometimes surveys reveal something new and innovative, other times not so much. According to a new survey conducted by the U.K. version of Cision, journalists are more reliant on social media for ce... [MediaJobsDaily]

New Study Reveals Journalists Can't Live Without Social Media - Posted September 20, 2012
Sometimes surveys reveal something new and innovative, other times not so much. According to a new survey conducted by the U.K. version of Cision, journalists are more reliant on social media for ce... [TVNewser]

Tools Round Up: Cision upgrade; SourceBottle comes to North America; and more - Posted July 9, 2012
Cision has upgraded its Media Database. ... [AgencySpy]

Tools Round Up: Cision upgrade; SourceBottle comes to North America; and more - Posted July 9, 2012
Cision has upgraded its Media Database. ... [PRNewser]

Cision Sells Print Monitoring Business to BurrellesLuce - Posted June 25, 2012
Cision announced today that it has sold its U.S. print monitoring business to fellow media ... [PRNewser]

Cision Says Dow Jones Settlement is Part of a 'Bigger Issue' - Posted June 14, 2012
Cision's North American CEO Peter Granat says the settlement that the media data and analytics company has reached with ... [PRNewser]

Dow Jones and Cision Reach a Settlement - Posted June 13, 2012
Lots o' lawsuits these days. Dow Jones & Company has reached a settlement with ... [AgencySpy]

Dow Jones and Cision Reach a Settlement - Posted June 13, 2012
Lots o' lawsuits these days. Dow Jones & Company has reached a settlement with ... [PRNewser]

Tech Roundup: Executives Fear Video Leaks; Cision Adds Search Tools - Posted April 20, 2012
-Cision has released Seek or Shout, a new online community for journalists, bloggers, freelancers, and PR and marketing professionals that allows those writing stories to conne... [PRNewser]

Cision Introduces a New Search Tool, Loses European CEO - Posted March 14, 2012
Cision has introduced the Social Influencer Search, a new keyword search tool that allows users to seek out social media posts and blogs on a speci... [PRNewser]

Roll Call: Cision, Kraft, 360 Public Relations, and More - Posted February 24, 2012
Cision's North American CEO, Joe Bernardo, has chosen early retirement and will be stepping down from his post, effective March 1. He's been with the company for 13... [PRNewser]

Tech Round Up: Google+ Photo Upgrade; Cision for Smartphones; and More - Posted December 19, 2011
Google+... [AgencySpy]

Three Tips to Increase Sharing on Facebook - Posted December 13, 2011
Recent research conducted by PR Newswire and ... [PRNewser]

News from Quora, Klout, Cision, and More - Posted October 20, 2011
Remember Quora? Business Insider thinks they might be getting millions in another round of fundraising. Are you (still) usi... [AgencySpy]

Ad Tracking Firm Snaps Up VMS SVP, 10 Others - Posted September 13, 2011
Cision isn't the only company hiring former VMS staffers. Competitrack, an ad tracking firm, has hired 10 former VMS staffers, including former SVP ... [PRNewser]

VMS Goes Out of Business - Posted August 26, 2011
A notice is now on the VMS homepage stating that the media monitoring and analytics company has filed for Chapter 7 liquidation today with the United States Bankruptcy Court for t... [PRNewser]

Cision Webcast Proceeds After Brief Earthquake Disruption - Posted August 24, 2011
[caption id="attachment_26283" align="alignleft" width="270" caption="A food store in Mineral, VA after yesterday's quake. Photo: AP, Steve Helber"][/caption] The dynamic of paid, earned, and owned media was discussed during Cision... [PRNewser]

Vocus Reports 20 Percent Increase in Revenue - Posted July 26, 2011
Vocus, a provider of software tools for the PR industry, has reported $28.5 million in second quarter revenue, a 20 percent increase year-over-year. Total deferred revenue as of June 30 was $55.9 million, up from $47.3 million as of June 30, 2010. ... [PRNewser]

Tools Round Up: Twitter for Newsrooms, Cision, Facebook Perks, and More - Posted June 27, 2011
Twitter has launched Twitter for Newsrooms (#TfN), which provides all sorts of guides and resources on topics like "effective tweeting," "branding," and search. Ideally it's a resource for journalists, edito... [PRNewser]

Tools Round Up: Facebook IPO Buzz, Cision, and More - Posted June 13, 2011
Facebook IPO talk is heating up again with sources saying the company's valuation could reach $100 billion by the time it goes public. Sources also suspect the IPO could happen Q1 2012. If this IPO doesn't happen by then, the company could be valued at 10... [PRNewser]

AMEC Measurement Summit Reignites AVE Debate - Posted June 9, 2011
The International Association for Measurement and Evaluation of Communication (AMEC) is hosting its third European Summit on Measurement in Lisbon this week (it started yesterday and ends tomorrow) and AVEs are once again a hot topic. AVEs, or Ad Value Equivalency, has been a controversial metric for eons. The ... [PRNewser]

Cision 'To Reevaluate Marketing Mix' After Comment Gaffe - Posted March 15, 2011
Cision is taking another look at its marketing and how it oversees its outreach efforts after a couple of ill-advised comments were sent to Adam Singer's The Future Buzz blog. According to Singer, a comment appeared on one of his posts promoting "PR-Tools... [PRNewser]

Cision Launches Free SEO Research Tool - Posted November 23, 2010
Cision has launched WhereToPitch, a free SEO research tool that will help publicists determine who to pitch based on keywords or phrases. After determining which sites to pitch, the tool also offers data like "unique visitors per month." Thi... [PRNewser]

PR Tools Round Up: Visible Technologies, Thomson Reuters, Converseon, and More - Posted November 1, 2010
-Visible Technologies has launched Visible Intelligence, which will help users better extract social media information. The new technology is part of the company's overall Social Intelligence platform. -Thomson Reuters has launched Scoop News, giving users a customized view of news and information about their comp... [PRNewser]

Vocus and Cision Report Earnings With Differing Results - Posted October 26, 2010
Vocus reported non-GAAP revenue of $25.1 million for Q3 2010, a 19 percent increase year-over-year. GAAP revenue was $24.7 million, a 17 percent increase from the previous year. The company does not provide organic growth numbers, but, during its earn... [PRNewser]

PRNewser Poll: Is It Too Soon To Talk About Web 4.0? - Posted October 19, 2010
Last week's PRNewser Poll is closed and the votes are in. We asked whether KFC was doing damage to its brand with a campaign that put female college students ... [PRNewser]

PR Tools Round Up: PR Newswire, Critical Mention, Cision, and More - Posted October 15, 2010
-Cision has introduced EdCals, a free online tool that alerts users to the major stories that media outlets are working on. Cision also recently announced CisionPoint Connect Release, which distributes search-optimized news across major channels. -PR Newswire, ... [PRNewser]

Cision Adds Features Including Search; Reaches 5,000 Customers - Posted November 9, 2009
Cision, makers of CisionPoint PR software, among other media list and monitoring offerings, has announced several upgrades including search, geo-targeting, video editing tools and automatic email news alerts. The search function could be appealing to PR pros a... [PRNewser]

Cision Earnings: Revenue Down 22% - Posted October 27, 2009
Media list and monitoring company Cision reported a 22% decline in Q3 revenue compared to last year. Total revenues for Q1-Q3 2009 are $166.5 million, down from $186 million in 2008. The company acknowledged that the recession weakened demand for popular services, although prof... [PRNewser]

PR Spam Can Be Annoying, But It's Not Illegal - Posted October 15, 2009
Blogger and technologist Stowe Boyd has some harsh words for media list and monitoring company Cision. He likens the company to "spam mafia" and cites the case of ... [PRNewser]

Make-A-Wish Foundation Kicks Off Season Of Wishes - Posted November 5, 2007
Fishbowl LA is partnering with the Make-A-Wish Foundation this year (See? We're not all snark and bad manners). This puts us in a small, elite group of media sponsors: KTTV-TV (FOX 11 LA), KSCI-TV (LA18), KOST-FM (103.5), Showtime Networks Inc., Multivu... [FishbowlLA]

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