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Client Relations
Courses | How-To Videos | Corporate Training | Your Courses
1–44 out of 44 listings
| Client Management for PR Professionals (50 minutes) Posted Jan 21, 2011 |
How To Make Your Client A Creative Partner (49 minutes) Posted Dec 22, 2010 |
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 In this recorded webcast, Dan Simon, leader of Cognito America, speaks at mediabistro's 20 Tips in 20 Minutes webcast series
more detailsPr, Webcast, Client Relations, Dan Simon |
 Minimize stress and revisions by collaborating closely with your clients
more detailsCareer, Creativity, Career, Case Studies, Client Relations, Collateral, Business Issues |
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| Color and Design 2: The Fundamentals of Harmony (32 Minutes) Posted Dec 16, 2010 |
Better, Faster Web Design Using a Grid (26 Minutes) Posted Nov 17, 2010 |
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 Learn the logic and concepts behind eye-pleasing color schemes
more detailsBranding, Marketing, Promotion, Color, Printing Tips, Client Relations, Type, Layout, Color Harmony, Contrast |
 Use grids to design visually appealing web pages quickly
more detailsCreativity, Client Relations, Layout, Web Design, Grids |
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| Freelance Career Management: Landing Your First Gig (16 minutes) Posted Nov 3, 2010 |
Strategic Business Planning for Designers (43 minutes) Posted Nov 3, 2010 |
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 How to start a freelance career from scratch
more detailsDesign & Photo, Freelancing, Twitter, Facebook, Linkedin, Career, Social Media, Client Relations, Business Issues |
 Develop a business plan for your design firm
more detailsBranding, Marketing, Promotion, Career, Client Relations, Business Issues, Business Plans |
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| Using Adobe Contribute to Administer & Edit Websites Part 2 (16:35) Posted Oct 13, 2010 |
Land Your Dream Job with Debbie Millman (9 minutes) Posted Oct 7, 2010 |
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 Master your collaborative website design workflow
more detailsContribute, Dreamweaver, Client Relations, Layout, Web Design, Software Tips, Adobe Creative Suite 5 |
 Job-hunting tips from one of design's most prominent personalities
more detailsCreativity, Career, Client Relations, Business Issues, Portfolios |
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| How to Get Work with Self-Initiated Assignments (45 minutes) Posted Sep 22, 2010 |
Using Adobe Contribute to Administer & Edit Websites (20:45) Posted Sep 17, 2010 |
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 Fake it till you make it: How to win work with self-initiated design
projects for your portfolio
more detailsCreativity, Branding, Career, Job Search, Logo Design, Case Studies, Printing Tips, Client Relations, Collateral, Business Issues, Resumes, Getting Hired, Brochures |
 Collaborative web publishing made easy
more detailsContribute, Client Relations, Web Design, Software Tips, Adobe Creative Suite 5 |
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| Freelance Career Management: Thinking Beyond the Paycheck (16 minutes) Posted Sep 16, 2010 |
Copyfitting 101 (18 minutes) Posted Sep 2, 2010 |
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 Tips for building and maintaining a successful freelance career
more detailsDesign & Photo, Branding, Freelancing, Marketing, Promotion, Twitter, Facebook, Linkedin, Career, Social Media, Client Relations, Business Issues, Web Design |
 Make functional and beautiful page layouts in difficult
circumstances
more detailsCopywriting, Printing Tips, Client Relations, Type, Layout, Magazine Design, Stock Photography, Adobe Indesign, Photo Selection, Copyfitting |
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| Back To The Future of Design with Alexander W. White (15 minutes) Posted Aug 4, 2010 |
Defamation, Privacy, and Publicity Basics (27:39) Posted Jul 28, 2010 |
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 Leading author and educator Alex White explains the changes currently happening in design
more detailsCreativity, Branding, Marketing, Promotion, Client Relations, Type, Business Issues |
 Defining defamation, privacy, and publicity from a legal perspective
more detailsBranding, Publicity, Marketing, Promotion, Client Relations, Business Issues, Privacy, Defamation |
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| Designers: Amp Up Your Creativity with Alexander W. White (15 minutes) Posted Jul 22, 2010 |
The Structure of a Well-Designed Website (26:18) Posted Jul 1, 2010 |
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 How to defeat creative blocks and nurture originality in graphic design.
more detailsCreativity, Branding, Marketing, Promotion, Printing Tips, Client Relations, Type, Business Issues |
 Map out the website before you start designing to save you and your
clients time and money
more detailsBranding, Marketing, Promotion, Client Relations, Business Issues, Web Design, Website Architecture |
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| Listening to Type (21:10) Posted Jun 10, 2010 |
14 Practical Strategies for Developing Creative Solutions (46:00) Posted Jun 9, 2010 |
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 Make your typography speak clearly and effectively to your audience
more detailsCreativity, Branding, Marketing, Promotion, Relationships, Case Studies, Client Relations, Type, Layout |
 Wow the client with unexpected design concepts
more detailsCreativity, Branding, Marketing, Promotion, Color, Case Studies, Printing Tips, Client Relations, Layout |
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| Effective Self-Marketing With Online Portfolios (29:18) Posted May 18, 2010 |
Insurance Basics for Designers (25 minutes) Posted May 10, 2010 |
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 Marketing principles that will help you attract clients with your portfolio site
more detailsCreativity, Branding, Marketing, Promotion, Color, Client Relations, Business Issues, Web Design, Flash |
 A pathway to obtaining the insurance you need for your freelance practice or design firm
more detailsCareer, Freelancing, Client Relations, Business Issues, Insurance |
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| Logos and the Subliminal Eye (30:32) Posted Apr 30, 2010 |
What Does It Take to be an Art Director (52:27) Posted Apr 23, 2010 |
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 Understanding and achieving logos that affect the viewer on an subconscious level
more detailsCreativity, Branding, Marketing, Promotion, Logo Design, Client Relations, Type |
 A guide for aspiring art directors, and those who have art direction
thrust upon them
more detailsCreativity, Marketing, Promotion, Client Relations, Type, Business Issues, Layout, Image Selection, Stock Photography, branding |
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| 5 Makeover Web Strategies (25:09) Posted Jan 29, 2010 |
Logo Concepts from Paper to Computer (12:57) Posted Nov 24, 2009 |
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 It's easy to know when a website needs a redesign, but knowing just
what to do with an outdated site is a lot more difficult.
more detailsCreativity, Branding, Marketing, Promotion, Color, Client Relations, Type, Web Design, logo Design |
 Designer Lauren Matsumoto locates the origin of effective visual branding in the simple hand sketch.
more detailsCreativity, Branding, Marketing, Promotion, Logo Design, Client Relations, Illustrator |
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| PDF-Based Forms 101 (48:49) Posted Nov 16, 2009 |
Trademark Essentials for Graphic Designers (39:51) Posted Oct 23, 2009 |
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 Interactive PDF-based forms are a convenient eco-friendly alternative
to paper-intensive info-gathering.
more detailsClient Relations, Business Issues, Pdfs, Acrobat, Illustrator, alternative Materials |
 Shel Perkins breaks down intellectual property law for creatives.
This tutorial answers the following questions (among others): What
constitutes trademark infringement?
more detailsCareer, Digital Media & Tech, Creativity, Branding, Marketing, Promotion, Client Relations, Business Issues, Project Management |
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| Top 10 Brand Management Activities for Designers (41:44) Posted Sep 30, 2009 |
10 Tips on Rebranding for Designers (35:15) Posted Aug 21, 2009 |
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 Branding expert Jonathan Gouthier counts down his top ten tips for long-term success in branding. Jonathan's suggestions and ideas go beyond design issues to address the complications, common...
more detailsCreativity, Branding, Marketing, Promotion, Case Studies, Client Relations, Business Issues |
 Before you work on your next brand redesign, you should watch this tutorial by branding professional and educator Jonathan Gouthier, whose ten tips will help designers take full advantage of all...
more detailsCreativity, Branding, Marketing, Promotion, Color, Case Studies, Client Relations |
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| Copyright Essentials for Designers (22:44) Posted Aug 10, 2009 |
How a Logo Fits (28:35) Posted Jul 14, 2009 |
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 Author Shel Perkins discusses the basics of copyright ownership, protection, infringement, and licensing. Using real-world examples to illustrate copyright law, Shel provides the essential facts all...
more detailsCreativity, Client Relations, Business Issues, Project Management |
 Author/university professor Alex W. White articulates the principles and processes behind successful logo creation, delving into key issues such as the initial creative brief, discussing concepts...
more detailsCreativity, Branding, Marketing, Promotion, Logo Design, Client Relations, Project Management |
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| Make the Medium Suit the Message (32:56) Posted Jul 10, 2009 |
Best Practices in Green Design (40:46) Posted Jun 9, 2009 |
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 When creating promotional or communication materials, designers must make all the visual elements somehow reflect the "face" of the brand/company, without ever boring the intended audience with...
more detailsBranding, Marketing, Promotion, Color, Client Relations, Type, Layout, Image Selection, Magazine Design |
 These days we all want to go green, but it's not so easy to know where to start and how to go about it. Rita Amladi, having thoroughly researched the issue, provides a guide to greening nearly every...
more detailsCase Studies, Alternative Materials, Printing Tips, Client Relations, Collateral, Business Issues |
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| Fixed-Fee Proposals (39:42) Posted Jun 1, 2009 |
Smart Designer/Client Contracts (38:51) Posted Mar 20, 2009 |
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 Our business expert Shel Perkins dissects and demystifies the all-important fixed-fee proposal. His advice and strategies address complex issues ranging from calculating standard rates to protecting...
more detailsClient Relations, Business Issues, Project Management |
 Shel Perkins expertly guides you through the complexities of preparing a design-related contract. After laying out the basics of contracts and how they are interpreted by the legal system, Shel...
more detailsClient Relations, Business Issues, Project Management |
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| The Upside of a Down Economy (24:27) Posted Mar 2, 2009 |
Creating Logo Families (26:34) Posted Feb 25, 2009 |
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 Nancy Hoffmann addresses the sometimes-harsh facts of recession-era living with a wide variety of tips and strategies designed to keep both you and your business going strong through an economic...
more detailsMarketing, Promotion, Client Relations, Business Issues |
 When a brand branches out, how can a core logo be adapted to reflect new services, products, acquisitions, etc.? With a plethora of case studies encompassing brands of all types and sizes,...
more detailsBranding, Marketing, Promotion, Relationships, Logo Design, Case Studies, Client Relations |
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| Working from Home Revealed (33:31) Posted Feb 13, 2009 |
Good Advice for Bad Times (21:52) Posted Feb 3, 2009 |
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 Ever wanted to start a freelance design practice out of your home? Designer/consultant Ivan Freaner did it successfully, and in this tutorial he gives advice on everything from finding clients to...
more detailsCreativity, Marketing, Promotion, Client Relations, Business Issues, Web Design, Project Management |
 Acclaimed author and educator Shel Perkins offers firm managers and self-employed designers six smart strategies for surviving, and maybe even thriving, during difficult economic times. Shel's hints...
more detailsMarketing, Promotion, Client Relations, Business Issues, Project Management |
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| Logo Design in Next to No Time (32:23) Posted Jan 23, 2009 |
Copywriting for Designers (28:12) Posted Dec 12, 2008 |
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 Angela Riechers arms you with the game plan for completing a logo design and getting client approval quickly. She offers hints for each stage in the process, identifies common sources of...
more detailsCreativity, Branding, Color, Logo Design, Client Relations, Business Issues |
 Designers can become more competitive by adding copywriting to their skill set. Nancy Hoffmann, a designer who has worked as a professional copywriter, understands how effective writing and...
more detailsCreativity, Branding, Copywriting, Client Relations, Business Issues, Web Design |
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| Self-Promotion for Designers (28:27) Posted Nov 7, 2008 |
Boosting Sales Through Effective Web Design (27:46) Posted Sep 24, 2008 |
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 Self-promotion is a necessity for designers contending with today's challenging economic climate. Unfortunately, designers often view self-promotion as an impossibly complex, expensive, and...
more detailsCreativity, Marketing, Promotion, Client Relations, Flash |
 Designer and author Aliyah Marr answers the question, "How do you design a website that sells?" As Aliyah points out, it's all about how web design attracts, maintains, and directs the attention of...
more detailsMarketing, Client Relations, Web Design, Flash |
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| Project Management: Staying On Track (28:28) Posted Sep 16, 2008 |
Project Management: Planning and Staffing (21:15) Posted Sep 8, 2008 |
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 This lesson will help you avoid many of the most common and treacherous pitfalls of design project management. Renowned business consultant and author Shel Perkins explains how you can keep your...
more detailsClient Relations, Business Issues, Project Management |
 A productive designer/client relationship begins before any actual design work is done. Shel Perkins, one of the design world's foremost business experts, demonstrates how thorough planning and...
more detailsClient Relations, Business Issues, Project Management |
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