Digitas

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Sightings (3)

Spotted around the media universe

How Digitas Differs From Other Facebook PMDs - Posted April 19, 2012
Beth McCabe, vice president of social marketing and technology at Digitas, told us about newly joining Facebook's preferred marketing developer program for the first time. Did Digitas just joi... [AllFacebook]

Roll Call: McDonald's, Primary Wave Music, Savings.com, and More - Posted June 1, 2011
McDonald's hasn't hired a new mascot, but it has appointed a new VP of global external comms. Bridget Coffing has been promoted to the position, in which she's responsible for media relations, marcomms, internal communications, PR, and CSR. She joined the company in 1985 from GolinHarris. ... [PRNewser]

Samsung Launches "Hunch": A Social Movie Experience - Posted April 12, 2011
Samsung and Digitas launched a social technology program called Hunch that enables movie fans to interact on a microsite as a social movie experience. The catch is that you have to have a Samsung television with the program called The Smart Living Room. The program invites movie viewers to learn more... [SocialTimes.com]

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