Dominos

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Infographic: How to Handle a PR Fail on Social Media - Posted February 28, 2013
Domino's faced a major crisis in 2009 after two employees defiled their pizza on YouTube, but it only took the company three and a half weeks to restore a 22 percent drop in online sentiment, according to social media monitoring service SDL. How did they do it? Domino's president Patrick Doyle put... [SocialTimes.com]

Chuck Porter of CP+B on Creating Those Domino's Commercials - Posted November 6, 2012
In this episode of mediabistro's "MediaBeat," Chuck Porter, MDC chief strategist and chairman of Crispin Porter + Bogusky talks about the TV advertising campaigns that sparked a comeback for Domino's Pizza. In the video, Agency Spy editor Kiran Aditham asked Porter if the viral video of Domino's employees doing unmentionable things to... [SocialTimes.com]

Domino's Woos Pizza Orderers with Dinner and a Movie - Posted October 30, 2012
Domino's Pizza has partnered with Lionsgate UK to put a new spin on the classic dinner and a movie date. Launche... [SocialTimes.com]

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