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Explore how you can — and should — approach Twitter to make the most of it for your brand. Learn from social media pros at the San Francisco Giants, SFGate, and more. Learn more.
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Will 'PRketing' Change the Communications Game? - Posted October 11, 2012
Today the US Patent Office Granted the New York-based firm D Simon Productions official trademark approval for the term "PRketing ."
Company CEO and Presiden... [PRNewser]
Weber Shandwick Founder: What's Holding PR Back Is 'More Sophisticated Measurement' - Posted May 13, 2010
... [PRNewser]
2009 Predictions: Who Got 'Em Right and Who Got 'Em Wrong - Posted December 28, 2009
As we roll out 2010 predictions for the PR industry, lets look back at some of last year's predictions to see who got things right and who didn't.
Check out the breakdown after the jump.
Those who got it right:
"The line separating bloggers from mainstream journalists will continue to blur creating one amorphous... [PRNewser]
The NewsMarket To Acquire Medialink - Posted July 2, 2009
Media services vendor Medialink, known to most PR professionals for its work in broadcast and video PR, has been acquired by The NewsMarket. Both companies issued competing releases. The Newsmarket's lead with the headline, "The NewsMarket to Acquire Medialink," while Medialink's proclaimed, "Medialink Worldwide Announces Signing of Merger Agr... [PRNewser]
Dan Rather at Media Relations Summit 2009: "We in the Press Need a Spine Transplant, We Lost Our Backbone" - Posted May 18, 2009
Dan Rather keynoted day one of Bulldog Reporter's Media Relations Summit today in New York, and received a standing ovation. In his keynote, Rather touched on the current state of the news business: "the model of news is to make money, not serve the public interest.... [PRNewser]
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