Errol Morris

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Sightings (8)

Spotted around the media universe

Tiny Rebellion Unveils New Branding for Hotwire - Posted June 2, 2014
Santa Monica-based agency Tiny Rebellion has crafted a new, nationwide branding campaign for Hotwire, "centered on the happiness all types of travelers experience when scoring a fantastic deal." The larger branding campaign, with a budget of over $40 million for the year, includes a new logo and ""Hotels. Deals. Ha... [AgencySpy]

Secret Weapon CD on Deutsch McDonald's Campaign: 'Flattering' but 'Annoying' - Posted April 16, 2014
Anyone notice that the recent Taco Bell "Ronald McDonald" spot bears a very slight resemblance to this 2002 Secret Weapon ad for Jack in the Box? Secret Weapon founder/creative director Richard Sittig did--and he to... [AgencySpy]

Deutsch L.A., Ronald McDonald Love Taco Bell Breakfast - Posted March 28, 2014
Deutsch L.A. teamed up with production company Moxie Pictures for a new broadcast campaign promoting Taco Bell's new breakfast menu, coming on the heels of the brand's digital campaign from Digitas. Directed by Errol... [AgencySpy]

What Exactly is Ogilvy's 'Project Sunlight' for Unilever? - Posted November 20, 2013
Unilever, the international conglomerate producing over 400 products, hasn't always had a sterling environmental and social record. In 2007, Greenpeace targeted the corporation for the deforestation of Indonesian rainforests linked to its sources of palm oil. The UN Environmental Programme call... [AgencySpy]

Choose Your Fonts Wisely To Maximize Credibility - Posted August 22, 2012
Comic Sans is the proverbial red-headed step child of typefaces. But beyond being derided for its cutesy looks and people's penchant for using it in inappropriate communications, a recent "experiment" conducted by filmmaker Errol Morris in a piece he wrote for NYT.com shows that perception of the font can cause readers... [10,000 Words]

Reuters Teams Up with Next Media Animation - Posted July 12, 2012
Reuters announced today that, as of July 16, it plans to offer 20 Next Media Animation videos per week through its distribution network. Not familiar with Next Media Animation? Actually, you probably are. They're the Taiwanese company that puts out those wacky animated takes on the news. Reuters' head of video Owen... [FishbowlLA]

European Docs Making Pilgrimage to Santa Monica - Posted October 8, 2008
The U.S. has Errol Morris and Michael Moore, but if you want see how the Euros handle this documentary stuff (and we don't mean Swedish soft porn), take a trip out to Santa Monica next week for the Aero Eurodocs Festival at the Aero T... [FishbowlLA]

Errol Morris on Re-enactments in Documentary Film - Posted April 4, 2008
Documentary making god-figure Errol Morris has a great op-blog in the NY Times on the use of re-creations and re-enactments. Writing about his film The Thin Blue Line: It never occurred to me that someone might think that the re-enactments were not re-enactments at all, but honest-to-God verite footage shot while the... [FishbowlLA]

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