Gemma Knox

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Sightings (2)

Spotted around the media universe

180 Amsterdam's New Campaign Positions PS4 as 'For The Players,' Not the Player-Haters - Posted November 14, 2013
Last month, "#4ThePlayers Since 1995" had us feeling all kinds of nostalgia for Playstation memories from bygone eras. Now, 180 Amsterdam looks toward the future with their "For The Players" international PS4 campaign targeting the Christmas gift market. The integrated camp... [AgencySpy]

Asics Wants You To Beat Yourself - Posted January 23, 2013
Competitively, not abusively. The Asics "Better Your Best" campaign created by 180 Amsterdam asks you to embrace the athletic quest for self-improvement that usually disappears from New Year's resolution lists by mid-January. It's encroaching on that "My Better is Better than Your Better" Nike sentiment from ... [AgencySpy]