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So What Do You Do, Jimmy Pitaro, Vice President of Yahoo! Media?
Charged with programming and packaging Yahoo!'s content, this digital VP discusses innovative sponsorship ideas, the key to Web video success, and how Carol Bartz has changed the company in her first year.

Sightings (12)

Spotted around the media universe

Google, Native Ads and What It Means For Publications - Posted June 7, 2013
Earlier this week, Google solidified their take on so-called "native advertising," one that they have been slowly crafting due to the rise of these advertisements in places like BuzzFeed and the Atlantic. To put it simply: Google has created resources for publications to build native ad... [TVSpy]

Google News Remodel to Include Google+ Conversations - Posted May 8, 2012
Google reports that the company's news service, Google News "is undergoing a makeover and will now include content from the firm's new social network. Google News, which has only gone live in the U.S. to date, will see ... []

LinkedIn to Acquire SlideShare | Facebook Sets IPO Range | Future Bright for Social Media Ads - Posted May 4, 2012
 Click here to receive the Morning Social Media Newsfeed via email. ... []

Google Launches Election Page - Posted January 3, 2012
Ahead of tonight's Iowa Caucus, Google has released a new portal site to find everything someone would ever want to know about this year's presidential election. The site,, is a dashboard for many of Google's products that could come in handy for following the elections. When you go to the site,... [TVSpy]

The Evolution of Search At Google - Posted December 2, 2011
Google this week posted a video about its evolution of search that's worth the watch. All six minutes of it. The highlight for semantic web aficionados will be at the end - or should I say, the future. As Google Fellow Amit Singhal explains, his dream has always been to build the... [AllTwitter]

Google News Releases Standout, A Way To Flag Your Best Work - Posted September 24, 2011
BOSTON -- Google News unveiled a major new feature at the Online News Association Conference on Saturday, which will allow publishers to mark their top content as well as give credit to others who have a major scoop. The new feature is called standout, and it's a tag that goes into the... [TVSpy]

CA Water Organization Uses Taxpayer Money to Fool Taxpayers - Posted September 23, 2011
A California water agency has dragged Google News into a scandal over a serious case of astroturfing. The Central Basin Municipal Water District, in Los Angeles County, has been called out for writing fake news stories promoting itself,... [PRNewser]

Show Us Your Google News Badges - Posted July 18, 2011
Web surfers can earn badges for checking in at various locations, as well as for their entertainment selections. Add reading the news to that list, thanks to Google News. The search-engine giant debuted badges for the U.S. edition of Googl... []

Google News Gets Local - Posted May 25, 2011
Google recently announced a few changes to its news search feature. According to the article, "Android and iPhone smartphone users now have the option to see ... []

March Madness, Google-Style - Posted March 14, 2011
The 2011 NCAA Division I Men's Basketball Championship is set to tip off Tuesday night, and while Google Earth may not be able to bring users 3D images from inside the arenas -- CBS and its cable partners might be slightly miffed -- the outside of the 14 tournament arenas is... [WebNewser -]

Google News to Include Ads - Posted February 26, 2009
Game on? AllThingsD has picked up on the news that Google has introduced ads to Google News. Meaning that as newspaper... [morningmedianewsfeed]

Google News to Include Ads - Posted February 26, 2009
Game on? AllThingsD has picked up on the news that Google has introduced ads to Google News. Meaning that as newspaper... [FishbowlNY]