Harris Interactive

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STUDY: The Value of Social Media Promotions Is Increasing - Posted January 12, 2015
Our headline may seem a little obvious: of course more people are using social media now, right? The most recent poll from ... [FishbowlDC]

Consumers to Retailers: Prepare for Cyber Monday Instead of Decking the Halls Too Early - Posted November 19, 2013
It seems like a no-brainer -- the vast majority of consumers would prefer companies spend their holiday marketing dollars and energy on preparing their apps and websites for the Cyber Monday rush than on decking the halls and piping in Christmas music before the Thanksgiving turkey has even been carved. (Imagine!... [FishbowlDC]

Study: Young Folks Love to Travel (and Complain About Your Travel Clients) - Posted October 14, 2013
Here are some alternately encouraging/frustrating results from the latest Harris Interactive poll on the behavior of those pesky Millennials: they travel... [FishbowlDC]

Study: Bad Ads Lead to Bad Sex (And Why Brands Should Care) - Posted April 16, 2013
Americans are fed up with the pervasive, persistent presence of bad advertising in their daily lives, and are sick of the constant interruptions to their web surfing, online s... [FishbowlDC]

What Are America's 10 'Most Trusted' Brands? And Why? - Posted February 14, 2013
A few weeks ago we gave you a list of the 10 brands Americans hate most and tried to figure out why. Today we're taking the opposite approach with ... [FishbowlDC]

Study: Facebook App Users Aren't Anti-Advertising, But Banner Ads Won't Cut It - Posted August 15, 2012
Facebook application users aren't as anti-... [AllFacebook]

Research: Internet Often As Influential as Friends and Family When Making Purchasing Decisions - Posted February 6, 2012
Fleishman-Hillard has released the results of its third annual Digital Influence Index, which takes a closer look at how consumers around the world are using the Web and consuming information. Conducted with ... [FishbowlDC]

24/7 Wall St., Harris Interactive Are the Latest to Declare the Death of Traditional Media - Posted October 28, 2010
Traditional media as we know it will no longer exist in 10 years, according to 55 percent of respondents to a survey by 24/7 Wall St. and Harris Interactive, which also found tha... [WebNewser - SocialTimes.com]

Harris Interactive Poll: Social Media Makes People Feel More Connected, but Not Face-to-Face - Posted October 21, 2010
Social networks make more people feel connected with their friends, but they interact with them face-to-face less frequently, according to the results of a poll of 2,258 adults conducted Sept. 1-3 by ... [WebNewser - SocialTimes.com]