Hotwire PR

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Spotted around the media universe

Vast Majority of Firms Still Use AVE for Measurement - Posted 2 days, 8 hours ago
We hope everyone's taken something valuable from this year's Measurement Week event so far. In case you missed it, last week Peter Himler of Flatiron Communications and ... [PRNewser]

15 People Business Insider Left Off Its 'Top 50 Tech PR' List - Posted September 12, 2014
ICYMI, yesterday Business Insider posted another of its famous clickbait listicles (not that we would ever do anything like that, cough cough). This one was of particular interest to the people in PR. It's true that "... [PRNewser]

How Valuable Is Social Media Engagement, Again? - Posted May 21, 2014
The headline here is truly an open question, because so many within the marketing/PR communities disagree. Here's the tweet that inspired it: A brand that replies to my tweet makes more of an impact on me than years and years worth of advertising could ever make. -- Gregg Weiss (@greggweiss) May 21, 2014 Gregg... [PRNewser]

Spin the Agencies of Record - Posted May 15, 2014
Hotwire PR will serve as AOR for Indeed, America's top jo... [AgencySpy]

Spin the Agencies of Record - Posted May 15, 2014
Hotwire PR will serve as AOR for ... [PRNewser]

7 PR Experts Weigh in on Google/EU Reputation Ruling - Posted May 15, 2014
You might be forgiven for dismissing the EU's "right to be forgotten" judgment against Google as "a European thing", but it has widespread imp... [AgencySpy]

7 PR Experts Weigh in on Google/EU Reputation Ruling - Posted May 15, 2014
You might be forgiven for dismissing the EU's "right to be forgotten" judgment against Google as "a European thing", but it has widespread imp... [PRNewser]

Our 13 Biggest Stories of 2013 - Posted December 30, 2013
And you can thank PR for that "scoop" too, buddy This is the second half of our "26 Biggest Stories of 2013" countdown, so now's the time to catch up if you missed ... [PRNewser]

The Grommet and Hotwire PR Bring More Attention to Female-Powered Startups - Posted October 30, 2013
You may know The Grommet--formerly the Daily Grommet--as an e-commerce site that helps designers launch their newest consumer creations. But if you've been following business news over the past few months, you've probably also heard from foun... [PRNewser]

Hack to Flack: How Being a Good Journalist Will Make You a Better PR Pro - Posted April 9, 2013
Today we're very glad to bring you another guest post by Lindsay Goldwert, a senior program executive at ... [PRNewser]

More Firms Creating Their Own Data Analytics Systems - Posted March 18, 2013
In case you missed it, last week brought a couple of stories that hinted at a new strategic direction for PR firms. As Hotwire PR's Leslie Campisi put it in ... [PRNewser]

Data Is the Future of PR: Why We Built the 'Listening Post' Influencer Analytics Platform - Posted March 12, 2013
Today we bring you a guest post courtesy of Leslie Campisi, managing director for global communications consultancy Hotwire PR. Like every PR agency around the world, Hotwire wanted to use the best available tools to connect its clients to the most influential individuals in their respective fields. But the Hotwire team... [PRNewser]

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