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Internet Advertising Continued Robust Growth in Third Quarter - Posted December 19, 2012
Internet advertising drove $9.26 billion in spending in the third quarter of 2012, up 18 percent over the third quarter of last year, according to the Interactive Advert... [SocialTimes.com]
What's a 'Like' Worth, Anyway? - Posted December 6, 2012
In what we saw as a craven attempt to push the "sponsored stories" feature, Facebook's head of measurement and insights Brad Smallwood told IAB's October tech conference attendees that Facebook clicks ... [PRNewser]
Mobile Advertising Nearly Doubles as Digital Ad Market Continues to Grow - Posted October 11, 2012
Internet advertising revenue was up 14 percent year-over-year in the first half of 2012, according to a new report by PriceWaterhouseCoopers and the Interactive Advertising Bureau.
Online advertising accounted for $17 billion in spending in the first half of th... [SocialTimes.com]
Internet Advertising Revenue Reaches Record Highs in 2010 - Posted April 13, 2011
The Interactive Advertising Bureau (IAB) just released its findings on advertising trends in 2010 and 4Q 2010, and surprise! Internet advertising revenue is way up.
Not that we're doubting the validity of the report. It's just always funny when agencies release reports that are completely beneficial to them. It's like when the... [Fishbowl NY]
Internet Advertising Revenue Reaches Record Highs in 2010 - Posted April 13, 2011
The Interactive Advertising Bureau (IAB) just released its findings on advertising trends in 2010 and 4Q 2010, and surprise! Internet advertising revenue is way up.
Not that we're doubting the validity of the report. It's just always funny when agencies release reports that are completely beneficial to them. It's like when the... [FishbowlNY]
IAB, ANA, 4A's Announce Making Measurement Make Sense Initiative - Posted February 28, 2011
The Interactive Advertising Bureau, the Association of National Advertisers, and the ... [WebNewser - SocialTimes.com]
Randall Rothenberg Remaining Atop IAB - Posted February 22, 2011
Randall Rothenberg will remain president and CEO of the Interactiv... [WebNewser - SocialTimes.com]
IAB President/CEO Randall Rothenberg Joins Time Inc. as Executive VP/Chief Digital Officer - Posted December 13, 2010
Interactive Advertising Bureau president and CEO Randall Roth... [WebNewser - SocialTimes.com]
IAB Marches on D.C. - Posted December 10, 2010
The Interactive Advertising Bureau is setting up shop in Washington, D.C., announcing the creation of an office of general counsel and the promotions of ... [WebNewser - SocialTimes.com]
Panel: Publishers - SemTech 2009 Video - Posted July 10, 2009
MODERATOR:
Greg Stuart, gregstuart.com
PANELISTS:
Keith DeWeese, Tribune Company-Tribune Interactive
Evan Sandhaus, New York Times Company
Paul Berry, HuffingtonPost.com
Jim Stanley, CBS Interactive - Technology & News
Michael S. Dunn, Hearst Interactive Media
This discussion features representatives from major media companies who are seriously investigating or presently using semantic techno... [semanticweb.com]
IAB: AT&T, Virgin Mobile USA Talk Up Mobile Ads - Posted July 22, 2008
Jordan Berman, executive director of media innovation for AT&T Mobility, and Scott Kell... [ThinkMobile - SocialTimes.com]
Mobile Ad Bits: Snacks from IAB's Mobile Leadership Forum - Posted July 22, 2008
Throughout the various sessions at the IAB's first mobile advertising event two themes resonated: "It's all about the consumer" and "the real impact of mobile advertising is what happens after the click-through."
Some other takeaway snippets from the forum, which was held in New York on Monday.
Gary Schwartz, president and CEO of... [ThinkMobile - SocialTimes.com]
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