Institute for Public Relations

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Sightings (6)

Spotted around the media universe

Do We Need Universal Standards for Measuring Success in PR? - Posted January 16, 2013
The art (and it is an art) of measuring success for clients has long been a challenge for PR firms. In the era of "Big Data", most industry veterans agree that metrics, otherwise known as "numbers", are more important than ever--and that the PR business needs to continuall... [PRNewser]

Interview with New Weber Shandwick CEO Andy Polansky - Posted November 19, 2012
Last week the Interpublic Group announced that the promotion of PR firm ... [PRNewser]

Coalition for PR Research Standards Has A Few Standards to Share - Posted June 14, 2012
The Coalition for PR Research Standards -- the group composed of the Institute for Public Relations (IPR), Council of PR Firms, the... [PRNewser]

Roll Call: JeffreyGroup, Novartis, Viacom, and More - Posted February 22, 2012
JeffreyGroup, which focuses on efforts targeting Latin audiences, has named Claudia Mejia-Haffner MD of the firm's New York office... [PRNewser]

IPR and Partners To Devise New Measurement Standards - Posted February 21, 2012
The Institute for Public Relations has teamed with the Council of PR Firms, the Public Relations Society of America, the International Association for Measurement and Evaluation of Communication (AMEC), and the Global Alliance for PR and Communication Management to create a serie... [PRNewser]

Roll Call: Kaplow, WE's Global Alliance Network, Edelman, and More - Posted September 8, 2011
David Richeson has been appointed SVP in Kaplow's K:Drive digital media practice, overseeing the firm's consumer tech business. He was previously at Porter Novelli where he lead the digital and global PR for the Gillette brand. ... [PRNewser]

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