International Association of Business Communicator

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Companies Enlist 'Digital Detectives' for Social Media Programs - Posted October 11, 2010
At the International Association of Business Communicator's (IABC's) Corporate Communication and Social Media Summit on Friday, presenters from Whirlpool, Sprint, and Pfizer discussed how their companies have used social media in a range of areas, from customer service and new product launches to employee and crisis communications. ... [FishbowlDC]