JCPenney

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Sightings (21)

Spotted around the media universe

Social Media Newsfeed: Facebook Earnings | Tumblr Video Ads - Posted October 29, 2014
[emailonly]{{{ sbox300x250 }}}[/emailonly]  Click here to receive the Morning Social Media Newsfeed via email. ... [SocialTimes.com]

INFOGRAPHIC: Report Card for Retailers' Back-to-School Efforts on Facebook, Twitter - Posted August 26, 2014
Which major retailers have generated the most ... [AllFacebook]

This Is Why JCPenney's Twitter Stunt Is Not Another 'Oreo Moment' - Posted February 3, 2014
From Vegas to Madison Avenue, everyone was looking to get in on some Super Bowl action. For marketers, that means standing out from the crowd. To accomplish these two things, JCPenney thought it would be a good idea to send out fake drunk tweets. ... [AgencySpy]

This Is Why JCPenney's Twitter Stunt Is Not Another 'Oreo Moment' - Posted February 3, 2014
From Vegas to Madison Avenue, everyone was looking to get in on some Super Bowl action. For marketers, that means standing out from the crowd. To accomplish these two things, JCPenney thought it would be a good idea to send out fake drunk tweets. ... [PRNewser]

Thank McFly, JCPenney is Going Back to the Future - Posted October 16, 2013
[caption id="attachment_74964" align="alignleft" width="472"] And how's that working out?[/caption] For those who believe Apple, or anything that hails from it, can do wrong, I would like to introduce you to Mr. Ron Johnson. He (pictured in this picture showing how long his career was at JCP) is ... [PRNewser]

JCPenney Apologizes for Ad That May or May Not Promote Bullying - Posted August 14, 2013
We get the whole "shop here or no one will hang out with your dumb kids" sentiment of this JCPenney ad. We get that parents were offended by a (very, very mild) commercial based on the idea that clothing brands play a bigger role in the social pecking or... [PRNewser]

Most 'Social' Brands Missed Their Chance to Shine on Oscar Night - Posted February 25, 2013
The media has rendered its verdict: Despite receiving the message that it's all about Oreo-style "real time marketing", brands promoting themselves during last night's Academy Awards (or "The Super Bowl for women" if you're a sexist) did not measure up to their Game Day peers, despite paying premium prices for 30-second... [PRNewser]

Black Friday Fever On Facebook: Retailers Make Up Entire Top 25 In Terms Of PTAT - Posted November 26, 2012
Facebook had Black Friday fever during the week o... [AllFacebook]

Election 2012: A Win for LGBT PR Firms? - Posted November 8, 2012
Wherever you may stand on gay marriage and other issues facing the LBGT community, we think you'll agree that this week's election was a big win for the gay rights movement; the country at large appears to be moving toward ... [PRNewser]

JCPenney Will Cut Your Kid's Hair for Free - Posted September 13, 2012
Things have been looking bleak for JCPenney. The struggling retailer lost $147 million during the second quarter, its shares ... [PRNewser]

Apple PR Fail: Tech Giant Scolds New SVP - Posted August 17, 2012
Hey, how's Apple doing? Well, their stock just soared to an all-time high in anticipation of new ... [PRNewser]

JCPenney Loves 4-H Club - Posted August 16, 2012
Despite some common misconceptions, 4-H is not just an agricultural club (although this PRNewser writer and former 4-H member did spend the summers of her youth happily raising vegetables and d... [PRNewser]

JCPenney Discovers the Importance of Research the Hard Way - Posted June 11, 2012
In revamping its pricing structure to a system of "month-long values," JCPenney tried to erase the word "sale" from its vocabulary. Unfortunately for them, a lot of customers hang on to that word for dear life. As a result, the company is bringing back the word "sale" in the hopes of... [AgencySpy]

JCPenney Discovers the Importance of Research the Hard Way - Posted June 11, 2012
In revamping its pricing structure to a system of "month-long values," JCPenney tried to erase the word "sale" from its vocabulary. Unfortunately for them, a lot of customers hang on to that word for dear life. As a result, the company is bringing back the word "sale" in the hopes of... [PRNewser]

From Octavia Spencer's Big Win to JLo's Nipple, Hollywood's Leading Ladies Generate Oscar Buzz - Posted February 27, 2012
Hollywood's leading ladies usually are the talk of the Oscars, if only because of our insatiable interest in what they're wearing to the big event. But last night, perhaps more than usual, the women of Hollywood generated a whole lot of talk for reasons both good and bad. On the good side,... [PRNewser]

Spin the Agencies of Record - Posted December 8, 2011
Chief Executive Group, publishers of Chief Executive magazine, have chosen ... [PRNewser]

QR Codes Are Making Their Way Into the Holiday Season - Posted November 14, 2011
Over the past year or so, there's been a lot of back and forth about QR codes... [PRNewser]

Forever 21 Gets Into T-Shirt Trouble - Posted September 13, 2011
[caption id="attachment_27179" align="alignleft" width="270" caption="Forever 21"][/caption] The folks at Forever 21 must've been on vacation a couple of weeks ago when the entire world went ballistic over a JC... [PRNewser]

Check In to Help foursquare Help Education - Posted August 2, 2011
DonorsChoose.org recently hosted a Hacking Education Showcase to help solicit donations for classroom projects via foursquare check-ins. The resulting hacks all used the location-based mobile app's ... [SocialTimes.com]

JC Penney Introduces "Haul Nation" for Teens to Blog About Fashion - Posted July 21, 2011
"Haul Nation" is an integrated social media marketing program giving stylish teens an opportunity to share their passion for fashion via video blogging. Seventeen, jcpenney's Haul Nation will come to life through a social media contest on the ... [SocialTimes.com]

Resource Interactive: The Oscars Actually Did Win Social Media Gold - Posted March 2, 2011
... [PRNewser]

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