Jonas Vail

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Spotted around the media universe

180 Amsterdam Launches 'Welcome to the Future of Play' for PS4 - Posted November 11, 2014
180 Amsterdam has launched a new campaign for Sony's PS4 holiday push entitled "Welcome to the Future of Play." In what has long been the standard for gaming advertising, players are thrust into the action of a game. "I don't want to die...again," says one of the players, as he and a... [AgencySpy]

180 Amsterdam Puts Replay's Hyperflex Jeans to the Test - Posted October 10, 2014
180 Amsterdam puts Replay's Hyperflex jeans to the test in a new online video demonstrating the elasticity of the brand's newest offering. In the ad, which stars Brazilian supermodel Alessandra Ambrosio and features FC Barcelona players (including ... [AgencySpy]

180 Amsterdam Champions Eco-Activism for REPLAY - Posted June 16, 2014
180 Amsterdam has a bold new campaign unveiling REPLAY's eco-friendly Laserblast L.I.F.E. collection, which celebrates real-life activists as models. REPLAY's Laserblast L.I.F.E. capsule collection utilizes "innovative and eco-friendly Laserblast technology, which dramatically reduces water consumption, and the use of coloured mineral pigments of natural origin," resulting in "one of the m... [AgencySpy]

180 Amsterdam's New Campaign Positions PS4 as 'For The Players,' Not the Player-Haters - Posted November 14, 2013
Last month, "#4ThePlayers Since 1995" had us feeling all kinds of nostalgia for Playstation memories from bygone eras. Now, 180 Amsterdam looks toward the future with their "For The Players" international PS4 campaign targeting the Christmas gift market. The integrated camp... [AgencySpy]

Vail Takes Planning Director Post at 180 Amsterdam - Posted April 29, 2011
After spending close to four years at W+K Amsterdam, Jonas Vail is heading over to 180's Dutch digs to serve as planning director. While at W+K, Vail led planning efforts for EA Sports including its FIFA franchise and developed BASF's global rebr... [AgencySpy]

Nokia Defines Success with World Traveling, Mild Male Nudity - Posted March 21, 2011
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