Keith Weed

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Spotted around the media universe

Unilever CMO No Longer a Fan of Advertising - Posted June 20, 2014
Maybe not so much? Unilever stays fairly busy with a range of products running the gamut from food to personal care to just about anything that requires advertising to maintain its market share. According to ... [GalleyCat]

Unilever CMO Says the iPad Will 'Save Newspapers' - Posted October 13, 2010
Speaking to Media Week at the Media Guardian Changing Advertising Summit, Unilever chief marketing and communications officer Keith Weed made it obvious that he hearts the iPad. "iPads will save newspapers," he's... [FishbowlDC]

Cannes Recap: High Hopes For PR Agencies; Maybe Next Year? - Posted June 29, 2010
This was supposed to be the year that PR firms made a splash at what has traditionally been the advertising industry's hottest party: The Cannes Lions International Advertising Festival. Although PR category submissions were up 32%, m... [FishbowlDC]