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So What Do You Do, Ken Roman, Ogilvy Biographer?
After 26 years working with ad industry game-changer David Ogilvy, this ex-CEO proffers his insight to aspiring creatives and struggling agencies.
Learn the fundamentals of HTML to code and design web pages
Create an effective Google AdWords campaign
Pin your way to a wider audience
Create clear, visually compelling presentations
Use analytics to drive your business goals
Fit sizzling copy to small spaces