Kraft Foods

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Sightings (13)

Spotted around the media universe

Expion Unleashes Suite Of New Social Marketing Tools - Posted May 20, 2013
Social media software company Expion released a suite of new t... [AllFacebook]

Food Blogger Takes Fight Against Kraft to the Streets of Chicago - Posted April 2, 2013
PR wars over food safety, labeling, and questionable ingredients have been raging as of late, and big brands... [PRNewser]

Spin the Agencies of Record - Posted November 15, 2012
After a review, McGarryBowen's London office acquired the global advertising account for Toblerone, the renowned candy brand. WPP's Ogilvy managed the account previously, and--even thought it will no longer handle the Toblerone account--it will continue to work for a new company... [PRNewser]

Are You Classy Enough To Like Grey Poupon On Facebook? - Posted September 17, 2012
Every other Facebook page puts up no barriers to admission. Users can simply click like, and they're part of the fan base. Not ... [AllFacebook]

Oreo Supports LGBT Pride On Facebook Page - Posted June 26, 2012
Not everybody liked the flavor of a status update on the ... [AllFacebook]

Adaptly Announces Evergreen Facebook Marketing Solution, Funding Round - Posted May 10, 2012
Social advertising and optimization technology outfit Adaptly ... [AllFacebook]

Roll Call: Walmart Exec Joins H+K, Groupon Exec Joins Weber, and More - Posted February 9, 2012
George Shelton has been named SVP at Hill + Knowlton Strategies, leading the reputation management and corporate practice starting Februar... [PRNewser]

Spin the Agencies of Record - Posted February 9, 2012
Kraft Foods is seeking a firm as it prepares to spin off its snacks business, which is worth $31 billion. Brands include Oreo and Cadbury. The Holmes Report says f... [PRNewser]

Kraft Foods Launched eCookbook App - Posted December 10, 2010
Kraft Foods and mobile entertainment agency skyrockit have teamed up to release a Kraft Foods eCookbook called Spread a Little Joy. The eBook is a compilation of recipes featuring Kraft Foods' Philadelphia cream chee... [AppNewser]

J&J Tops CSR Index - Posted October 20, 2010
The Boston College Center for Corporate Citizenship and Reputation Institute (there's a whole center for CSR!) has released the 2010 Corporate Social Responsibility Index, a report it has put out for three years. Johnson & Johnson tops the li... [PRNewser]

Tech, Media Dominate Landor Associates' 2010 Breakaway Brands Study - Posted October 11, 2010
Clif Bar and Kraft Foods have something else in common besides edible products: They were the only two companies to crack the top-10 list in the 2010 Breakaway Brands Study from strategic brand consulting and design firm ... [WebNewser - SocialTimes.com]

Chicago Sun-Times Hires Marketing President - Posted December 9, 2009
Out of all the positions in the newspaper industry to freeze during a recession, it's sad that the people who write and edit the actual copy are the ones who have to find work in a different field. Meanwhile, advertising and marketing staffs continue to grow in many sectors, because media... [Fishbowl NY]

Chicago Sun-Times Hires Marketing President - Posted December 9, 2009
Out of all the positions in the newspaper industry to freeze during a recession, it's sad that the people who write and edit the actual copy are the ones who have to find work in a different field. Meanwhile, advertising and marketing staffs continue to grow in many sectors, because media... [FishbowlNY]

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