Letitia Jacobs

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Revolving Door Newsletter: 09.11.12
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Sightings (7)

Spotted around the media universe

Y&R NY Taps Richard Sherman for Campbell's - Posted August 18, 2014
Y&R New York taps star Seahawks cornerback Richard Sherman to be the 19th NFL player in the long-running "Mama's Boy" campaign for Campbell's Chunky soups. Sherman's mother is featured in the ad as well. The spot continues the "Mama's Boy" tradition of goofiness. In this case, a fan painted all in blue... [AgencySpy]

Y&R NY Celebrates '5 Second Filmmaker' for Dell - Posted August 1, 2014
For the latest in the brand's "Learning Meets Doing," Y&R New York teamed up with ber Content and director Adam Gunser to create a mockumentary celebrating "5 Second Filmmaker" Marty Goldberg. Goldberg is the (fictional) king of the the 5-second film, taking home the "Cinco" award year after year and emp... [AgencySpy]

Y&R New York Taps Historical Figures in Support of H2O - Posted May 16, 2014
Y&R New York has launched a new campaign for Partnership for a Healthier America's Drink Up initiative. The Partnership for a Healthier America, by the way, is the nonprofit, which works with Honorary Chair Michelle Obama, devoted to solving the childhood obesity crisis. The campaign calls on the power... [AgencySpy]

Y&R New York Get Patriotic for Ball Park - Posted April 16, 2014
Where's the ball park? That's one question that comes to mind after viewing Y&R New York's patriotic spot for Ball Park's new premium hot dog, Park's Finest, the latest iteration of the "So American You Can Taste It" campaign. The other being: "Hey guys, are you sure you want to celebrate... [AgencySpy]

Y&R, VML Unveil New 'Beginnings' for Dell - Posted December 31, 2013
Tonight, Y&R is launching a new multimedia campaign for Dell called "Beginnings" that "celebrates the reawakening of the entrepreneurial spirit upon which the company was founded." The campaign, created in conjunction with WPP sibling VML along with Dell, will include broadcast, digital, OOH and print work and is the first major... [AgencySpy]

UNCF, Y&R Go Beyond Donations, Asking for 'Investment in the Future' - Posted June 6, 2013
Since 1944, the United Negro College Fund has operated under the banner "A Mind is a Terrible Thing to Waste." Today, they're updating to the too-long slogan "A Mind is a Terrible Thing to Waste But a Wonderful Thing to Invest In." Regardless of its verbosity, Y&R New York and the Ad... [AgencySpy]

Monday Odds and Ends - Posted September 10, 2012
-The Onion and 7-Eleven have teamed up on a cross-branding effort to promote the former's "War for the White House" coverage. Check out the video vignette above. link -Letitia Jacobs has succeeded ... [AgencySpy]

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