Lora Schulson

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Sightings (15)

Spotted around the media universe

W+K NY Navigates SportsCenter Office with Bubba Watson - Posted April 4, 2014
In anticipation of the impending Master's Tournament, W+K New York has launched two new spots in their long-running "This Is SportsCenter" series, starring 2012 Master's champion Bubba Watson. In the first spot, Watson, whose "miracle" shot to get out of a difficult lie helped him win the Master's, finds him... [AgencySpy]

Delta's '80's In-Flight Safety Video' Crams as Much Decade's Worth of Nostalgia Into 5 Minutes - Posted January 28, 2014
We're not sure who's behind it, but "Delta's 80's In-Flight Safety Video" manages to turn the normally insufferable flight safety video into something totally rad (Update: It is W+K NY, credits after jump). The 5:22 video should send a welcome wave of nostalgia over children of the 80s (I don't really... [AgencySpy]

W+K's New 'This is Sportscenter' Ad Showcases Big Game Mascot Rivalry - Posted January 28, 2014
More from W+K, as W+K New York have unveiled their latest "This is Sportscenter" offering. The 30 second spot, "Long Week," celebrates Super Bowl XLVIII with a fun look at the rivalry between Denver Broncos' mascot Miles and Seattle Seahawks' mascot Blitz. Set in an elevator on ESPN's Bristol... [AgencySpy]

Call Kevin Love for Some One-on-One in Latest ESPN RV Ad - Posted November 15, 2013
We catch Minnesota Timberwolves All-Star Kevin Love and NBA commentator Mike Breen in medias res, driving through some nondescript green chunk of Basketballville in the latest NBA on ESPN RV spot from W+K New York. With Breen's ste... [AgencySpy]

W+K New York, ESPN Pull Back the Curtain in 'The 10 Club' - Posted November 14, 2013
W+K New York and ESPN are back again with yet another 30-second This is Sportscenter spot. This time, we follow Clippers dunker and terrible free-throw shooter DeAndre Jordan as he enters the illustrious Top 10 Club reserved for individuals who make Sportscenter's famed nightly Top 10 plays ... [AgencySpy]

Steph Curry, Mark Jackson Hop into the RV for More NBA on ESPN Hijinks - Posted November 7, 2013
We've covered a few W+K New York RV spots for NBA on ESPN in the past here at Agency Spy including this recent effort. In the latest installments including the one above dubbed "Notebook," we have yet another healthy dose of awkward humor from t... [AgencySpy]

ESPN, W+K Go Back to Roots in Latest 'This Is SportsCenter' Installment - Posted October 21, 2013
After taking a different direction with their last SportsCenter spot, W+K New York and ESPN have gone back to what has made the "This Is SportsCenter" series so popular, employing humorous situations in the network's Bristol HQ. The spot, "Double Double," stars Minnesota T... [AgencySpy]

W+K, Heineken's 'Departure Roulette' Ends in Wasted Sandwich (Among Other Things) - Posted September 24, 2013
W+K and Heineken's initial "social experiment" (sorry guys, no, this is a marketing campaign) "Departure Roulette" set about to send travelers at JFK Airport on a free trip to a new destination -- one that they didn't know of in advance. Operating under the assumption that "Heineken consumers are especially open to... [AgencySpy]

New W+K NY 'DaDaDa' Spot Combines New with Familiar for 'SportsCenter' - Posted September 23, 2013
ESPN's latest W+K New York-created spot for SportsCenter is a bit of a departure from their usual advertising style. In the 1:01 spot, ESPN spotlights their trade mark "da da da" (you'll know it when you hear it) spoken by a wide range of athletes (such as Maria Sharapova, Bubba Watson,... [AgencySpy]

Calvin 'Megatron' Johnson Goes Undercover at ESPN - Posted September 9, 2013
On the field, Calvin Johnson earns his "Megatron" nickname by dominating defenses with a robotic efficiency. He's bigger, faster, stronger, and at times, it looks like a Transformer is playing against humans. However, off the field, and more specifically, in the ESPN offices, Johnson uses his transformin... [AgencySpy]

W+K NY, SoCo Do Barbershop Karate - Posted August 20, 2013
It takes a comfortable man to perform karate in a barber's robe and tinfoil, not to mention skintight jeans and snakeskin boots. Meet the face of Southern Comfort, a moustachioed man we've met once before in "Shampoo," one of the previous spots in W+K's SoCo "Whatever's Comfortable" campaign. ... [AgencySpy]

ESPN Analyst John Clayton Appears with Ponytail, Slayer Shirt for 'SportsCenter' - Posted September 6, 2012
Though one of the most consistently hilarious campaigns in the history of television advertising, it's been a while since we've seen a "This is SportsCenter" spot really knock it out of the park. That is, until today. ESPN and W+K NY fulfill the fantasies and daydreams of fans nationwide with this spot,... [AgencySpy]

Y&R's Schulson Splits for BBH - Posted January 10, 2012
BBH New York has tapped Lora Schulson as its new head of integrated production. Schulson has spent the last four years at Y&R NY, during which time she served as co-executive director of content production (alongside ... [AgencySpy]

Y&R Resurrects NHL History in Time for Stanley Cup Playoffs - Posted March 8, 2011
... [AgencySpy]

LG Wreaks Havoc in Toyland - Posted December 3, 2010
... [AgencySpy]

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