MaryBeth Barney
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Microsoft Advertising, twofifteenmccann Talk to Unlikely Visionaries - Posted June 27, 2012
Tapping into kids' insight is no new tactic, but who can fault an agency for once again asking wide-eyed young "visionaries" to inspire the future? Kids are so charmingly stuttering, so clearly genuine, that they bring a persuasive power to any cause. San Francisco's twofifteenmccann's latest work for Microsoft Advertising is... [AgencySpy]
