Matt Hunnicutt

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Sightings (7)

Spotted around the media universe

W+K Portland Declares Kevin Durant 'The Baddest' for Nike - Posted 1 day, 8 hours ago
"I don't want to talk about who's the best. I want to talk about who's the baddest," says Dick Gregory, while chilling at a basketball court at the beginning of W+K Portland's new spot for Nike, "The Baddest." After listing some historical candidates for "the baddest,"... [AgencySpy]

W+K Gets Animated in 'Short Film' for Nike - Posted June 9, 2014
Back in April, we covered "Winner Stays," part of W+K's "Risk Everything" campaign for Nike, which feature some of the world's best soccer talent and clocked in at over four minutes long. Now, with only three days to go until the 2014 World Cup kicks off, W+K is back ... [AgencySpy]

W+K Taps World's Soccer Talent in 'Winner Stays' for Nike - Posted April 25, 2014
W+K Portland went all out in getting celebrity talent for "Winner Stays" the latest iteration of their "Risk Everything"campaign for Nike. The 4:12 film plays off the idea of pretending to be your favorite star players while playing a pickup game with friends. "Winner stays" says one side of one such pickup... [AgencySpy]

Kobe Bryant, Lionel Richie (!?) Star in New Nike/Foot Locker Spot from W+K - Posted March 11, 2014
W+K's trademark nonsensical humor is on full display in their latest, the new spot "Made by Kobe" promoting Kobe Bryant's Kobe 9 Collection for Nike, which launched on March 6th. The spot imagines what it would be like if Kobe Bryant... [AgencySpy]

Nike, W+K Portland Unveil Star-Studded 'Winning in a Winter Wonderland' Spot - Posted December 9, 2013
W+K Portland tapped some of the world's greatest athletes for their new holiday spot touting the advantages of Nike Hyperwarm Performance Baselayer, directed by Rupert Sanders. "Winning in a Winter Wonderland" features the talents of Giants defensive end ... [AgencySpy]

Calvin 'Megatron' Johnson Goes Undercover at ESPN - Posted September 9, 2013
On the field, Calvin Johnson earns his "Megatron" nickname by dominating defenses with a robotic efficiency. He's bigger, faster, stronger, and at times, it looks like a Transformer is playing against humans. However, off the field, and more specifically, in the ESPN offices, Johnson uses his transformin... [AgencySpy]

Nike Taps LeBron, Piqu , Bradley Cooper's Voice for 'Just Do It' 25th Anniversary - Posted August 21, 2013
At this point, Nike and AOR W+K are just showing off. Their latest spot, "Possibilities," is a fat, splashy kick-off to the 25th anniversary of its ubiquitous slogan, "Just Do It." These type of Nike ads have always had a mythical quality, compared to other sports brands - like certain BBDO... [AgencySpy]

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