Matthew Rakow

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Sightings (3)

Spotted around the media universe

McCann Compares Internet to Escalators for Verizon - Posted 2 days, 9 hours ago
McCann, New York has a new campaign for Verizon FiOS, touting the brand's "Speed Match" -- matching download and upload speeds. To do so, McCann set up an experiment slowing down an up escalator. When riders finally reached the top, a spokeswoman asks, "Shouldn't up be as fast as down?" and then... [AgencySpy]

McCann NY, LAIKA Craft Dioramas for Jose Cuervo - Posted April 28, 2014
McCann New York has a new campaign for Jose Cuervo that takes viewers on a journey through the brand's history via handcrafted dioramas housed inside, you guessed it, Cuervo bottles. The results are pretty intriguing, and make the dioramas of your grade school past look pretty crappy by comparison. Called "History... [AgencySpy]

Jose Cuervo, McCann NY Want You to 'Get Stung' - Posted October 24, 2013
Jose Cuervo is introducing its new Cuervo Cinge -- "Cuervo with a cinnamon sting" -- with a new animated spot by McCann NY and Elastic. Directed by Andy Hall, "Get Stung" is pure eye-candy. The spot is well-animated, with a very appropriate red-tinted effect throughout (because cinnamon, get it?). There's not... [AgencySpy]

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