McCann Erickson

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Sightings (10)

Spotted around the media universe

'Dumb Ways to Die' Does Halloween - Posted October 30, 2014
On this Throwback Thursday, here's a new campaign from the team behind one of our favorite PSA series: "Dumb Ways to Die." This one is interesting in that it's not a standalone piece: it's "interactive" in allowing users to make a Choose Your Own Adventure-style decision: trick or treat? Here's the intro: ... [FishbowlDC]

McCann Wins Choice Hotels - Posted September 3, 2014
In a case of tips confirmed, we have the official press release announcing that McCann has won the Choice Hotels account. McCann Erickson will handle creative while MRM//McCann will run "digital and customer re... [GalleyCat]

McCann Erickson Wins Cigna Account - Posted June 11, 2014
Today we can confirm that McCann Erickson won the Cigna account this week. As AdWeek noted back in March, the finalists in the extended review were McCann, Grey and DDB. Hill Holiday... [GalleyCat]

Former McCann ECD Natalie Lam Joins Razorfish New York - Posted June 9, 2014
Today we learned, via press release, that agency veteran Natalie Lam has landed at Razorfish ... [GalleyCat]

Sparks Grove Hires Agency Vet Russell Heubach as ECD - Posted May 1, 2014
The Atlanta-based Sparks Grove agency--itself a division of global consultancy North Highland--has hired Ru... [GalleyCat]

How Important Is Oreo-Style 'Real-Time Marketing' Now? - Posted April 2, 2013
After the Oreo team's big social media win dominated the post-Super Bowl buzz, a whole lot of people who had never used the phrase "real-time marketing" before started throwing it around like a hot potato. The point is that pretty much any business whose description includes the words "firm" or "agenc... [FishbowlDC]

The Next Chapter in the 'PR vs. Marketing vs. Advertising' Debate Is Here - Posted March 27, 2013
Obvious statement of the day: the debate over who "owns" content marketing, native/paid media and social will only heat up in the months and years to come as agencies fight (politely) for clients' money. But the latest chapter in this timeless face-off appears to be unfolding in record time. ... [FishbowlDC]

Spin the Agencies of Record - Posted November 21, 2012
MWW, an independent public relations firm, has been selected to represent Sonoma County, California's Kendall-Jackson Wine Estates. The brand is launching a new campaign that significantly changes the way consumers pair wine with both food and lifestyle moments, reac... [FishbowlDC]

PSA: Accidental Death Is So Damn Cute - Posted November 16, 2012
Today in Things You Should Probably Remember News: Don't bother bears, drug dealers, or wasps. Don't tempt piranhas, serial killers, or rattle snakes. Don't eat rancid things or take bad medicine. The Melbourne Metro just issued an almost unbearably cute cartoon PSA starring bean-shaped characters who die in these and other adorable ways. The... [FishbowlDC]

Fire at McCann Erickson (Literally) - Posted October 12, 2009
Agency Spy has the scoop that McCann Worldgroup offices - home to McCann Erickson - are closed today due to a fire in the office. McCann Social Media Manager and Stratgeist Dave Teicher tweets: "Office Fire - Building Closed. At my new job this is grounds to let us all go... [FishbowlDC]