Megan Meloth

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Revolving Door Newsletter: 10.16.12
Mayer Poaches Another Googler; Dozens Laid Off at The Weather Channel

Sightings (17)

Spotted around the media universe

CAA Marketing Crafts Back-to-School Music Video for Old Navy - Posted August 7, 2014
In something of a different direction for the brand, CAA Marketing crafted a back-to-school music video for Old Navy. "Unlimited" sees a girl facing her doubts and insecurities, personified by a Grimace-like creature called a Womp Womp, on the first day of school with a motivational anthem. While the four-minute song,... [AgencySpy]

RPA Debuts 'Fit for You' for Honda - Posted June 19, 2014
RPA is promoting the launch of the all new 2015 Honda Fit with an integrated campaign entitled "Fit For You." Centered around a pair of 30-second television spots starring actor/comedian Nick Thune, the campaign also includes digital and social media activations, as well as multicultural campaign extensions fe... [AgencySpy]

CP+B Taps Kevin Hart for Vitamin Water - Posted May 29, 2014
CP+B tapped Kevin Hart for a new Vitamin Water spot entitled "Make It Big" that, unfortunately, isn't very funny. The 60 second spot features Hart examining the alternatives he could have taken in his career path: keeping his day job as a shoe salesman, making friends in all the right places, being... [AgencySpy]

Here's Your First Airbnb Spot by Pereira & O'Dell - Posted May 9, 2014
Now that Airbnb, that controversial apartment "sharing" (read: renting) business, has grown beyond its startup roots to become a company with an estimated value greater than the entire Hyatt Corporation, it needs a little creative work to show the world what it's all about. Today Pereira & O'Dell provided that work in... [MediaJobsDaily]

Here's Your First Airbnb Spot by Pereira & O'Dell - Posted May 9, 2014
Now that Airbnb, that controversial apartment "sharing" (read: renting) business, has grown beyond its startup roots to become a company with an estimated value greater than the entire Hyatt Corporation, it needs a little creative work to show the world what it's all about. Today Pereira & O'Dell provided that work in... [TVNewser]

You're No Longer on (Diet) Coke - Posted May 7, 2014
In March a lot of people--and by "a lot of people" we mean "a bunch of journalists on Twitter who may or may not speak from personal experience"--made fun of Diet Coke's "You're on" tagline (though very little was said about the accompanying Droga5/Taylor Swift spot). From Gothamist: "...there's little d... [AgencySpy]

Deutsch L.A., Ronald McDonald Love Taco Bell Breakfast - Posted March 28, 2014
Deutsch L.A. teamed up with production company Moxie Pictures for a new broadcast campaign promoting Taco Bell's new breakfast menu, coming on the heels of the brand's digital campaign from Digitas. Directed by Errol... [AgencySpy]

W+K Launches First Campaign for TurboTax - Posted January 2, 2014
W+K again? Yes, and now it concerns W+K Portland's "It's Amazing What You're Capable Of" campaign for TurboTax with the launch ad, "The Year of You." The spot marks the first creative work W+K have completed in partnership with TurboTax since nabbing AOR duties back in July. As you might expect from... [MediaJobsDaily]

W+K Launches First Campaign for TurboTax - Posted January 2, 2014
W+K again? Yes, and now it concerns W+K Portland's "It's Amazing What You're Capable Of" campaign for TurboTax with the launch ad, "The Year of You." The spot marks the first creative work W+K have completed in partnership with TurboTax since nabbing AOR duties back in July. As you might expect from... [AgencySpy]

Calvin 'Megatron' Johnson Goes Undercover at ESPN - Posted September 9, 2013
On the field, Calvin Johnson earns his "Megatron" nickname by dominating defenses with a robotic efficiency. He's bigger, faster, stronger, and at times, it looks like a Transformer is playing against humans. However, off the field, and more specifically, in the ESPN offices, Johnson uses his transformin... [AgencySpy]

Nike Taps LeBron, Piqu , Bradley Cooper's Voice for 'Just Do It' 25th Anniversary - Posted August 21, 2013
At this point, Nike and AOR W+K are just showing off. Their latest spot, "Possibilities," is a fat, splashy kick-off to the 25th anniversary of its ubiquitous slogan, "Just Do It." These type of Nike ads have always had a mythical quality, compared to other sports brands - like certain BBDO... [AgencySpy]

Could the New Myspace Really Be Cool? We're Almost Convinced - Posted June 13, 2013
I'm sitting in Salt Lake City Airport, shocked at the number of people wearing flip flops, and I want nothing more than to be in Myspace's fun room of young, beautiful artists grabbing at one another amidst fluorescent confetti. Their instruments and skateboards may be breakable but they are not. They... [AgencySpy]

Commonwealth Drives Out New Chevy Campaign During Grammys - Posted February 11, 2013
John Cusack wants to know: "Why just go from A to B when imagination can take you everywhere?" It's a valid question, especially coming from the guy who played Lloyd Dobler. Would the boombox move from Say Anything exist with conventional thinking? The tagline is the a... [AgencySpy]

McGarryBowen Shows Off Verizon's Tech Solutions with a Little Help from Philip Glass - Posted January 11, 2013
We've been told by those in the know that this new effort from McGarryBowen NY for Verizon called "Powerful Answers" actually marks the wireless carrier's first ever corporate branding campaign. Set to the sounds of legendary composer Philip Glass, Verizon veers from the usual Wir... [AgencySpy]

What Happens When Some of the NBA's Best Celebrate the Holidays? - Posted November 21, 2012
As part of Goodby Silverstein & Partners' ongoing "BIG" work for the NBA, we leave your this Turkey Day with this double-dribble-galore tune brought to you by Dwyane Wade, Dwight Howard, ... [AgencySpy]

Monday Morning Stir - Posted October 15, 2012
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Guy Behind '1000 Memories' Returns with 'Shoebox' App - Posted October 27, 2011
... [AgencySpy]

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