Megan Miller
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Consumers Unfocused When Reading iPad Magazines - Posted March 9, 2011
We'll never understand why there are studies that prove something seemingly obvious, but every day there is a new one, so there must be something to it. The latest: Bonnier Corporation and ad agency Crispin Porter and Bogusky, through a series of focus groups, have found that people reading iPad magazines... [Fishbowl NY]
Consumers Unfocused When Reading iPad Magazines - Posted March 9, 2011
We'll never understand why there are studies that prove something seemingly obvious, but every day there is a new one, so there must be something to it. The latest: Bonnier Corporation and ad agency Crispin Porter and Bogusky, through a series of focus groups, have found that people reading iPad magazines... [FishbowlNY]
