Michael Lawrence

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Sightings (4)

Spotted around the media universe

Translation Goes Back to School for Champs Sports - Posted August 27, 2014
Translation has a new back-to-school campaign for Champ Sports, entitled "Game Loves An Audience." That phrase appears on screen, leading in to the brand's "We Know Game" tagline following short vignettes in several 30-second spots. For the most part, Translation keeps things pretty simple. "Practice," for example, is a montage of players... [AgencySpy]

McKinney Channels Golden Girls for ESPN's SEC Network - Posted July 29, 2014
McKinney uses the song "Thank You For Being A Friend" (a cover of which is the theme song to the classic show Golden Girls) for a new campaign promoting the launch of ESPN's SEC network for South Eastern Conference college sports, which launches August 14th. The 30-second spot, "Animals," features mascots from... [AgencySpy]

ESPN, McKinney Debut Suggestive 'Take It All In' Campaign for SEC - Posted December 6, 2013
Today, Southeastern Conference commissioner Mike Slive and ESPN senior vice president Justin Connolly debuted a new brand campaign celebrating the planned launch of the SEC Network. Both national television spots and previews o... [AgencySpy]

Tuesday Morning Stir - Posted October 8, 2013
-Engine Group/BBH London alum Rick Hirst has assumed the title of CEO at McGarryBowen London. -Philly-based branding shop Finch has hired John Ferreira as VP of brand strategy, ... [AgencySpy]

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