Millward Brown

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Sightings (7)

Spotted around the media universe

The Eyes Have It: Facebook Touts Success of New Right-Hand-Side Ads - Posted December 15, 2014
Facebook's redesigned right-hand-side ads, which it beg... [AllFacebook]

STUDY: 75 Percent Of TV Viewers Multitask, And Facebook Is The Social Network Of Choice - Posted June 17, 2014
It's no secret that the television screen no ... [AllFacebook]

Google Tops Apple On 'Most Valuable Brand' List - Posted May 27, 2014
The 2014 BrandZ Top 100 Most Valuable Global Brand analysis has declared Google the most valuable brand in the world... [FishbowlDC]

AIG Backs Down from Lawsuit. Is the PR Damage Already Done? - Posted January 22, 2013
We recently discussed what appeared to be the glaring hypocrisy of financial/insurance giant ... [FishbowlDC]

Tech Makes a Strong Showing on Most Valuable Brands List - Posted May 22, 2012
WPP's Millward Brown has released its seventh annual BrandZ Top 100 Most Valuable Global Brands Study and, shocking to no one, Apple tops the list. The brand is now ... [FishbowlDC]

Apple Charges Ahead of Google on Brand Ranking Chart - Posted May 9, 2011
Apple leads the sixth annual BrandZ report put out by WPP research firm Millward Brown. The brand, valued at $153.3 billion, overtakes Google, which is valued at $111.5 milli... [FishbowlDC]

Global Market Research Agency Deploys OpenAmplify Semantic Platform For Better Insight Into Verbatim Survey Answers - Posted December 13, 2010
Image courtesy: Flickr/Enokson Market research companies are getting hip to the opportunity of using semantic technology to deliver meaningful results to clients from the surveys they conduct for them. Gl... []