Posted - 12/3/2012 9:14:31 AM | show profile | email poster | flag this post
This past summer, I wrote extensive web copy for a local wine grape association. My client contact is the president of the association and also the freelance event planner for an annual festival with the local chamber of commerce. The festival has a guide, in which the wine grape association was asked to pay for its event listing. My client asked me to pitch writing the guide, but her budget was too limited for the scope of work (less than $500 for 3,500 words and concepting).
She ended up writing the guide herself and used my copy for the wine association's listing. My billing and estimate all state that the copy I wrote was for the website and no other media.
I made her aware that I would charge her for the print usage. She was surprised but agreed to pay something and has to go to the association board for approval. She also wants usage rights for other copy for various media.
Is there a percentage guideline I could use?