Nick Papaleo

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Spotted around the media universe

DDB Chicago Unveils 'Celebrate with a Bite' for McDonald's - Posted February 5, 2014
The biting of the medal has become a tradition at the Olympic games that symbolizes victory. DDB Chicago draws the connection between this iconic symbol and the biting of McNuggets and other McDonald's products "sometimes used to celebrate life's smaller victories" for the juggernaut Olympic sponsor. The spot "takes viewers on a... [AgencySpy]