Nielsen

Roll Call: GolinHarris, Women at NBCU, Allison + Partners, and More - Posted February 15, 2012
Margaret Shubny has joined GolinHarris in Chicago, filling a new executive director role. She will be leading several accounts in the healthcare practice as p... [PRNewser]

Oprah Tries to Boost OWN Ratings, Broke Nielsen Rules in the Process - Posted February 13, 2012
While most of the tweets that turned up on our feed last night were about the #Grammys, I remember one in particular from my (imaginary) friend @Oprah that was not: "Every 1 who can please turn to OWN especially if u have a Neilsen box." Because we're (imaginary) friends... [PRNewser]

Register Today for Poynter's "Develop a Smarter Mobile Strategy" Workshop - Posted February 2, 2012
One thing that I've been diligent in talking about here at 10,000 Words is creating a mobile presence. By 2014, mobile Internet is poised to... [10,000 Words]

Nielson Report: Social Media Surges in India, Brands Follow - Posted January 4, 2012
A new study from Nielsen shows that India loves to socialize. By Nielsen's count, there are over 50 million active users on social media sites like Orkut, LinkedIn, Facebook and Twitter, 80 percent of whom spend more than 15 minutes on social media every day. Naturally, brands want... [SocialTimes.com]

Nielsen's TV Ad Metrics Now Available For Online Video Advertisers - Posted December 8, 2011
As online video viewership grows and more and more people get their fix of video entertainment on the web, advertisers are looking for new and improved ways to measure their online video advertising success. Just as online video is becoming more like TV, online video ad metrics just got a... [SocialTimes.com]

Reach News Junkies on the Second Screen - Posted October 27, 2011
Today's viewers aren't just watching TV as a solitary experience. Whether it's the iPad, an Android tablet, or even the new Kindle Fire, tablet d... [10,000 Words]

How Long Are International Users Spending Per Session on Facebook? - Posted October 5, 2011
An average Facebook user spends just about eight hours on the site during any given month. That is just about four times as long as the average use of Google's websites. But, don't let that number fool you because Google is the only platform to outperform Facebook in terms of unique... [SocialTimes.com]

Social Media isn't Stealing Television Viewers -- It's Supporting Them - Posted October 5, 2011
During the mid-to late 2000s, when on-demand and DVRs appeared over the horizon with the Internet and social media usage skyrocketing, some predicted that prime-time TV would slowly die into the sunset. But that is not the case. Television is as strong as ever. As indicated by Nielsen, the average American... [SocialTimes.com]

A Few Details About the Upcoming Twitter Analytics - Posted September 14, 2011
[caption id="attachment_27255" align="alignleft" width="309" caption="How many people will pass this around?"][/caption] News broke yesterday at TechCrunch Disrupt that Twitter Web Analytics are on the way. Currently in beta format, we have a few details about the ki... [AgencySpy]

Surprise: Americans Don't Use The Internet for News - Posted September 12, 2011
Nielsen released a report on the social media habits of Americans today, and guess what? It reveals that people mostly use the Internet for Twitter, gaming, videos and the classifieds, n... [FishbowlNY]

For Today's Teens, Less TV, More Texting - Posted June 12, 2011
[caption id="attachment_22509" align="alignleft" width="145" caption="It's not just the crew on 'Gossip Girl.' Teens are constantly on their mobile devices. Photo: Eric Liebowitz, The CW"][/caption] A Nielsen report identified... [PRNewser]

Social Sharing Buttons: Too Much Or Not Enough? - Posted May 26, 2011
News can break at a moment's notice, and whether you have the exclusive scoop or not, chances are that readers coming to your website to read the story will want to share it with their friends and family. Facebook, Twitter, Tumblr and other social networking services can help give your story... [10,000 Words]

Which Ethnic Group Watches The Most Online Video? You May Be Surprised... - Posted May 23, 2011
Which ethnic group do you think watches the most online video? A new study from Nielsen explores this question and the results may surprise you. The research, conducted as part of Nielsen's New Digital American Fam... [SocialTimes.com]

TV Sweeps Season Could Be A Semantic Season Too - Posted February 2, 2011
If it's February, the networks are getting ready for the Sweeps. Viewers of NCIS can expect to be treated to a never-before-seen scene that's being Twitter-campaigned under... [AllTwitter]

Play Doctor with Grey's Anatomy Sync App for iPad from Disney/ABC Television Group, Nielsen - Posted February 1, 2011
iPad users can check themselves into Seattle Grace Mercy West Hospital with the new Grey's Anatomy Sync app from Disney/ABC Television Group and Nielsen. The app is based on standout ABC series ... [WebNewser - SocialTimes.com]

Nielsen Ends Radio Measurement - Posted December 14, 2010
Nielsen announced that it is discontinuing U.S. radio measurement, two years after starting the program. International areas - there are 11 - will not be affected. Nielsen clients will be able to access historical data and some parts of th... [PRNewser]

Bad Sign of The Times, The Sunday Times - Posted October 27, 2010
The Times and The Sunday Times have experienced significant drops in unique monthly visitors -- both to their respective homepag... [WebNewser - SocialTimes.com]

ABC No Longer Talkin' 'Bout My Generation, But What About iPad App? - Posted October 2, 2010
The next time Disney/ABC Television Group goes through the trouble (and expense) of developing an interactive iPad app based on an ABC show, it might want to select a series that lasts more than two episodes. A... [WebNewser - SocialTimes.com]

Nielsen Media-Sync Platform Backs ABC's My Generation Sync iPad App - Posted September 16, 2010
Nielsen is best-known for its TV ratings, but the information and measurement company showed its versatility by teaming up with Disney/ABC Television Group on ABC's My Generation Sync iPad App, which adds synchronized interactive content and social-media function... [WebNewser - SocialTimes.com]

Nielsen NFL Media Exposure Index: Dallas Cowboys Still America's Team Based on Media Exposure - Posted September 9, 2010
According to Nielsen's NFL "media exposure index" the Dallas Cowboys were the most popular football team in America last season. ... [SportsNewser]

FT Appointments|Nielsen's New Ratings|McGraw-Hill Earnings|Davos Colors|WSJ's Travel Agency - Posted January 26, 2010
The Daily Show With Jon StewartMon - Thurs 11p / 10c<td style='padding:2px 1px 0px 5px;' colspa... [FishbowlNY]

Breaking: Beckman Leaves Conde Nast - Posted January 12, 2010
It's official: Richard Beckman, chief executive of Women's Wear Daily publisher Fairchild Fashion Group ... [FishbowlNY]

FishbowlNY's 2009 Lists: New York Media's Biggest Business Decisions - Posted December 22, 2009
New York is home to some of the biggest media companies in the country, like Conde Nast, The New York Times Co., ... [FishbowlNY]

Nielsen's Sale Of THR, Billboard May Be Completed Soon|A Visual Of Declining Mag Ad Revenue|Letterman Mocks NY1|Newsday Picketed - Posted November 19, 2009
The Wrap: ... [FishbowlNY]

News Corp.'s Carey: Consistency For Pay Walls Is Key - Posted November 12, 2009
When Chase Carey speaks, the media world listens. And rightfully so. As Rupert Murdoch's number two, News Corp.'s CO... [FishbowlNY]

Nielsen Pubs Sold? - Posted November 11, 2009
Sharon Waxman reports on The Wrap that ... [FishbowlNY]

Bravo Appoints Animal Planet VP Holland In Charge Of Program Planning - Posted September 3, 2009
If there is a difference between wild animals and real housewives, Whitney Holland is in position to find out exactly what it is. The former VP of Program Planning for Animal Planet today was appoin... [FishbowlNY]

Finke And Her Scurrilous Rumors Are Denied - Posted December 19, 2008
Nikki Finke, blogging on Deadlinehollywooddaily.com, has gotten it wrong again. She proclaimed like a wild banshee that Hollywood Reporter publisher ... [FishbowlLA]

Reed Business Information Dumps Some Suitors, Keeps Others - Posted August 18, 2008
Over the weekend, paidContent.org's Rafat Ali reported that the second round of bidding for the assets of Reed Business Information (including Publishers Weekly) had begun—with ... [GalleyCat]

Mobile Ad Bits: Snacks from IAB's Mobile Leadership Forum - Posted July 22, 2008
Throughout the various sessions at the IAB's first mobile advertising event two themes resonated: "It's all about the consumer" and "the real impact of mobile advertising is what happens after the click-through." Some other takeaway snippets from the forum, which was held in New York on Monday. Gary Schwartz, president and CEO of... [ThinkMobile - SocialTimes.com]

In the UK, More Means More - Posted August 3, 2007
And by that I mean "more publishers, more books." Publishing News reports that the number of titles published in the UK in 2006 grew 4.1% year-on-year to over 115,000, according to new information published by Nielsen. In 2006, 115,522 books were published, up from 110,925 in 2005, although the figure is... [GalleyCat]

LAT in 90 Seconds - Posted April 18, 2007
Stories That Make Reporters Happy: We can practically hear Richard Winton's British giggles of glee while he was writing this piece about drug dealers who accidentally called 911. Particularly at the kicker: "It was the second b... [FishbowlLA]